Palazzetti Appoints The Republik as AOR
The account was previously handled by Weiss Stagliano Partners, which is now merged into Brand Architecture.
Employee-owned Republik opened this year and has offices in New York and Washington, DC.
Roar, an amalgam of top digital talent from across Publicis Groupe, will be led by Zenith OptiMedia veteran Sean Reardon.
The Volkswagen marketing executive is a veteran of Wunderman and WPP.
Jared Lake moves over from M&C Saatchi Mobile to head the new unit.