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        <title>Articles tagged with Foursquare from Direct Marketing News</title>
        <link>http://www.dmnews.com/foursquare/topic/9545/</link>
        <description>Articles tagged with Foursquare from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
        </itunes:owner>
        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
        </itunes:category> 
        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
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          <title>Walgreens checks in with Foursquare for a mobile coupon program</title>
          <description>Walgreens shoppers who check in through Foursquare are offered a unique, scannable coupon, which they can redeem at the point-of-sale.</description>
          <link>http://www.dmnews.com/walgreens-checks-in-with-foursquare-for-a-mobile-coupon-program/article/270046/</link>
          <pubDate>Sat, 01 Dec 2012 05:00:00 GMT</pubDate>
          <itunes:summary>Walgreens shoppers who check in through Foursquare are offered a unique, scannable coupon, which they can redeem at the point-of-sale.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Gamification moves beyond badges</title>
          <description>Marketers are increasingly focusing on making rewards relevant, varied, and alluring enough to keep individuals coming back to play.</description>
          <link>http://www.dmnews.com/gamification-moves-beyond-badges/article/251644/</link>
          <pubDate>Wed, 01 Aug 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Marketers are increasingly focusing on making rewards relevant, varied, and alluring enough to keep individuals coming back to play.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Brands go local, get social</title>
          <description>Foursquare is a great way for marketers to offer incentives by implementing a discount for check-ins. I&apos;m continuously surprised by the number of brands that don&apos;t take advantage of this easy opportunity.</description>
          <link>http://www.dmnews.com/brands-go-local-get-social/article/238083/</link>
          <pubDate>Tue, 01 May 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Foursquare is a great way for marketers to offer incentives by implementing a discount for check-ins. I&apos;m continuously surprised by the number of brands that don&apos;t take advantage of this easy opportunity.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Reports: Apple to tighten app privacy rules</title>
          <description>Apple will require application developers to obtain explicit permission from iPhone and iPad users before they can store the users&apos; contact lists, according to several media reports.</description>
          <link>http://www.dmnews.com/reports-apple-to-tighten-app-privacy-rules/article/228269/</link>
          <pubDate>Fri, 17 Feb 2012 18:34:49 GMT</pubDate>
          <itunes:summary>Apple will require application developers to obtain explicit permission from iPhone and iPad users before they can store the users&apos; contact lists, according to several media reports.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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        <item>
          <title>Dunkin&apos; Donuts social giveaways urge customers to stay engaged</title>
          <description>As part of its ongoing &quot;Get Dunk&apos;d&quot; social media marketing program, Dunkin&apos; Donuts is launching new promotions to get customers tweeting and Facebook chatting about the brand.</description>
          <link>http://www.dmnews.com/dunkin-donuts-social-giveaways-urge-customers-to-stay-engaged/article/221553/</link>
          <pubDate>Tue, 03 Jan 2012 20:24:38 GMT</pubDate>
          <itunes:summary>As part of its ongoing &quot;Get Dunk&apos;d&quot; social media marketing program, Dunkin&apos; Donuts is launching new promotions to get customers tweeting and Facebook chatting about the brand.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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        <item>
          <title>Apps emerge as ideal interactive partners</title>
          <description>These apps do the trick when it comes to interactive gamification.</description>
          <link>http://www.dmnews.com/apps-emerge-as-ideal-interactive-partners/article/220911/</link>
          <pubDate>Sun, 01 Jan 2012 05:00:00 GMT</pubDate>
          <itunes:summary>These apps do the trick when it comes to interactive gamification.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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        <item>
          <title>Black Friday, a dark day for mobile retail marketing</title>
          <description>Forget the sales and traffic stats, retailers missed it on mobile this Black Friday.</description>
          <link>http://www.dmnews.com/black-friday-a-dark-day-for-mobile-retail-marketing/article/217630/</link>
          <pubDate>Mon, 28 Nov 2011 15:00:00 GMT</pubDate>
          <itunes:summary>Forget the sales and traffic stats, retailers missed it on mobile this Black Friday.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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        <item>
          <title>Neiman Marcus to host Foursquare campaign</title>
          <description>Neiman Marcus will run a four-hour Foursquare campaign on Oct. 1 that asks consumers to check in to a store for a chance to find a free handbag.</description>
          <link>http://www.dmnews.com/neiman-marcus-to-host-foursquare-campaign/article/213282/</link>
          <pubDate>Fri, 30 Sep 2011 19:54:59 GMT</pubDate>
          <itunes:summary>Neiman Marcus will run a four-hour Foursquare campaign on Oct. 1 that asks consumers to check in to a store for a chance to find a free handbag.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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        <item>
          <title>Understanding the fan journey</title>
          <description>Many marketers and agencies have developed the tools necessary to  address how shoppers act, feel and what ultimately leads them to purchase. Now, what about the &quot;fan&quot; journey?</description>
          <link>http://www.dmnews.com/understanding-the-fan-journey/article/208146/</link>
          <pubDate>Mon, 01 Aug 2011 04:10:00 GMT</pubDate>
          <itunes:summary>Many marketers and agencies have developed the tools necessary to  address how shoppers act, feel and what ultimately leads them to purchase. Now, what about the &quot;fan&quot; journey?</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
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          <title>American Express, Foursquare expand location-based offers nationwide</title>
          <description>American Express Co. and Foursquare rolled out a location-based offers service on June 23 that enables partner companies to deliver discounts. Participating merchants at launch are retailers H&amp;M and Sports Authority and holding company Union Square Hospitality Group, which owns various New York City restaurants.</description>
          <link>http://www.dmnews.com/american-express-foursquare-expand-location-based-offers-nationwide/article/206011/</link>
          <pubDate>Thu, 23 Jun 2011 20:57:45 GMT</pubDate>
          <itunes:summary>American Express Co. and Foursquare rolled out a location-based offers service on June 23 that enables partner companies to deliver discounts. Participating merchants at launch are retailers H&amp;M and Sports Authority and holding company Union Square Hospitality Group, which owns various New York City restaurants.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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