http://www.dmnews.com/sports-marketing/topic/9305/ Articles tagged with Sports Marketing from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Brandon Steiner, the sultan of sports memorabilia, discusses baseball, blogging, Baby Boomers, and Mo Rivera's cardboard glove. http://www.dmnews.com/selling-dirt-to-diamond-lovers/article/293718/ Thu, 16 May 2013 21:44:40 GMT Brandon Steiner, the sultan of sports memorabilia, discusses baseball, blogging, Baby Boomers, and Mo Rivera's cardboard glove. Direct Marketing News The New England Patriots is committed to aggressive and innovative data analytics to bolster the connection between the Patriots and its fans. http://www.dmnews.com/new-england-patriots-analytics-team-scores-with-fans/article/286027/ Mon, 01 Apr 2013 04:00:00 GMT The New England Patriots is committed to aggressive and innovative data analytics to bolster the connection between the Patriots and its fans. Direct Marketing News Sports teams selling tickets through the service are now able to measure the performance of individual email campaigns. http://www.dmnews.com/ticketmaster-scores-points-in-tracking-email-roi/article/275836/ Fri, 11 Jan 2013 22:24:29 GMT Sports teams selling tickets through the service are now able to measure the performance of individual email campaigns. Direct Marketing News Austrian daredevil Felix Baumgartner broke the world record for skydiving, as well as the sound barrier, by jumping from 24 miles above the New Mexico desert in a awesome stunt sponsored by Red Bull. http://www.dmnews.com/red-bulls-social-free-fall/article/270014/ Sat, 01 Dec 2012 05:00:00 GMT Austrian daredevil Felix Baumgartner broke the world record for skydiving, as well as the sound barrier, by jumping from 24 miles above the New Mexico desert in a awesome stunt sponsored by Red Bull. Direct Marketing News Chinese sneaker brand Li Ning attempts to gain a U.S. foothold with a social media campaign aimed at earning street cred from young urban males. http://www.dmnews.com/will-li-ning-finally-make-its-great-leap-forward/article/258571/ Tue, 11 Sep 2012 21:50:49 GMT Chinese sneaker brand Li Ning attempts to gain a U.S. foothold with a social media campaign aimed at earning street cred from young urban males. Direct Marketing News The NFL Players Association launched an e-commerce site called the NFLPA Shop on July 11. http://www.dmnews.com/nfl-players-association-launches-e-commerce-site/article/249851/ Wed, 11 Jul 2012 19:35:02 GMT The NFL Players Association launched an e-commerce site called the NFLPA Shop on July 11. Direct Marketing News When the National Hockey League (NHL) announced that tickets were going on sale for the 2011/2012 season, the league realized that hockey fans don't always live in the same city as their favorite team. http://www.dmnews.com/nhl-scores-goal-with-single-game-ticket-sales-to-far-flung-loyal-hockey-fans/article/246912/ Sun, 01 Jul 2012 04:00:00 GMT When the National Hockey League (NHL) announced that tickets were going on sale for the 2011/2012 season, the league realized that hockey fans don't always live in the same city as their favorite team. Direct Marketing News The NBA's Saskia Sorosa discusses the brand's recent Hispanic marketing efforts through éne•bé•a (NBA in Spanish), its Spanish language website. http://www.dmnews.com/e-commerce-video-series-saskia-sorrosa-vp-of-multicultural-marketing-nba/article/244114/ Mon, 04 Jun 2012 16:14:56 GMT The NBA's Saskia Sorosa discusses the brand's recent Hispanic marketing efforts through éne•bé•a (NBA in Spanish), its Spanish language website. Direct Marketing News Volkl.com site wastes valuable real estate on its homepage. http://www.dmnews.com/several-complaints-to-lodge-against-völkls-ski-gear-site/article/242620/ Fri, 01 Jun 2012 04:00:00 GMT Volkl.com site wastes valuable real estate on its homepage. Direct Marketing News As plans for summer weekend getaways are set in motion, people are gearing up for the great outdoors — and we're rating the retailers. http://www.dmnews.com/sports-retailers-fall-short-on-social-engagement/article/242706/ Fri, 01 Jun 2012 04:00:00 GMT As plans for summer weekend getaways are set in motion, people are gearing up for the great outdoors — and we're rating the retailers. Direct Marketing News