http://www.dmnews.com/holiday-marketing/topic/7088/ Articles tagged with Holiday Marketing from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Retailer emails were through the chimney this Christmas. And while lists were small and targeting was sparse, results were good, according to eDataSource's tracking of 800,000 inboxes. http://www.dmnews.com/retail-emails-take-a-holiday-from-conventional-wisdom/article/275336/ Wed, 09 Jan 2013 00:10:33 GMT Retailer emails were through the chimney this Christmas. And while lists were small and targeting was sparse, results were good, according to eDataSource's tracking of 800,000 inboxes. Direct Marketing News An OpinionLab report reveals consumers' needs for a multichannel shopping experience this holiday season http://www.dmnews.com/tablets-for-holiday-shopping-not-so-nice/article/272748/ Fri, 14 Dec 2012 21:19:04 GMT An OpinionLab report reveals consumers' needs for a multichannel shopping experience this holiday season Direct Marketing News Digital recipe index Allrecipes.com teamed up with Better Homes and Gardens and Campbell's in an aesthetically-pleasing "Best Thanksgiving Ever" Pinterest contest. http://www.dmnews.com/allrecipescom-leverages-pinterest-to-get-allemails/article/270015/ Sat, 01 Dec 2012 05:00:00 GMT Digital recipe index Allrecipes.com teamed up with Better Homes and Gardens and Campbell's in an aesthetically-pleasing "Best Thanksgiving Ever" Pinterest contest. Direct Marketing News IBM's holiday Benchmark is a seriously fine-tuned tracking machine and it'll be keeping diligent tabs on digital shopping trends throughout the Thanksgiving holiday. http://www.dmnews.com/feast-your-eyes-on-real-time-holiday-benchmark-data/article/269364/ Wed, 21 Nov 2012 15:21:24 GMT IBM's holiday Benchmark is a seriously fine-tuned tracking machine and it'll be keeping diligent tabs on digital shopping trends throughout the Thanksgiving holiday. Direct Marketing News Five ways marketers can use mobile during the holiday season to start building relationships that will improve revenue this year and next. http://www.dmnews.com/not-your-mothers-holiday-shopping/article/268949/ Wed, 21 Nov 2012 12:00:00 GMT Five ways marketers can use mobile during the holiday season to start building relationships that will improve revenue this year and next. Direct Marketing News More mature customers will shop online this year to avoid surly service at retail, a new survey says. http://www.dmnews.com/stores-customer-service-a-case-of-woe-woe-woe/article/269143/ Tue, 20 Nov 2012 16:36:13 GMT More mature customers will shop online this year to avoid surly service at retail, a new survey says. Direct Marketing News Email list prices drop as new marketing players get in the game and veteran vendors beef up their wares. http://www.dmnews.com/making-waves-in-b2b-current-goings-on-in-the-marketing-world/article/269009/ Mon, 19 Nov 2012 23:04:41 GMT Email list prices drop as new marketing players get in the game and veteran vendors beef up their wares. Direct Marketing News The charitable organization instills the gift of giving with digital campaigns for the holidays and beyond http://www.dmnews.com/unicef-decks-the-halls-with-digital-donations/article/268999/ Mon, 19 Nov 2012 21:51:58 GMT The charitable organization instills the gift of giving with digital campaigns for the holidays and beyond Direct Marketing News C'mon retailers. This isn't that hard. Get some data and start directing your panicked holiday appeals to the people who really care. http://www.dmnews.com/when-black-friday-comes/article/267487/ Thu, 08 Nov 2012 15:42:42 GMT C'mon retailers. This isn't that hard. Get some data and start directing your panicked holiday appeals to the people who really care. Direct Marketing News The retailer bulks up its member rewards program as part of its holiday integrated retail approach. http://www.dmnews.com/sears-eases-holiday-shopping-with-integrated-approach/article/267404/ Wed, 07 Nov 2012 20:49:12 GMT The retailer bulks up its member rewards program as part of its holiday integrated retail approach. Direct Marketing News