http://www.dmnews.com/sxsw/topic/4105/ Articles tagged with SXSW from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Brand willing to hijack their own image in order to reinvent themselves will thrive—and other observations on the ground from SXSW 2013. http://www.dmnews.com/sxsw-embracing-the-crowd-with-a-hacker-mentality/article/284818/ Mon, 18 Mar 2013 14:35:43 GMT Brand willing to hijack their own image in order to reinvent themselves will thrive—and other observations on the ground from SXSW 2013. Direct Marketing News In his first public speech since the hacker collective Anonymous attacked his firm in December 2011, George Friedman, CEO of Austin-based intelligence firm Stratfor gave a defiant presentation. http://www.dmnews.com/sxsw-interactive-day-six-the-big-wrap-up/article/232031/ Wed, 14 Mar 2012 19:40:07 GMT In his first public speech since the hacker collective Anonymous attacked his firm in December 2011, George Friedman, CEO of Austin-based intelligence firm Stratfor gave a defiant presentation. Direct Marketing News Today has been a madhouse for journalists like me who are covering South by Southwest Interactive (SXSW). Major announcements (and rumors of big announcements that may be coming soon) have everyone scrambling to track down facts while also covering sessions and everything else that's happening here. http://www.dmnews.com/sxsw-interactive-day-four-its-getting-wild-here/article/231758/ Tue, 13 Mar 2012 13:30:53 GMT Today has been a madhouse for journalists like me who are covering South by Southwest Interactive (SXSW). Major announcements (and rumors of big announcements that may be coming soon) have everyone scrambling to track down facts while also covering sessions and everything else that's happening here. Direct Marketing News South by Southwest (SXSW) Interactive finally began to look and feel more like a festival. People poured out of the convention center and filled the streets of Austin. Music could be heard everywhere, and that transformed some of the grumpiness of the previous couple of days into gleeful celebration. http://www.dmnews.com/sxsw-interactive-day-three-the-rain-ends-and-sun-finally-arrives/article/231575/ Sun, 11 Mar 2012 23:00:00 GMT South by Southwest (SXSW) Interactive finally began to look and feel more like a festival. People poured out of the convention center and filled the streets of Austin. Music could be heard everywhere, and that transformed some of the grumpiness of the previous couple of days into gleeful celebration. Direct Marketing News I saw a presentation on a new mobile wallet application called the Isis Wallet. It's a very elegant mobile commerce platform that, according to product literature, is backed by AT&T, T-Mobile and Verizon. http://www.dmnews.com/sxsw-interactive-day-two/article/231571/ Sat, 10 Mar 2012 20:00:00 GMT I saw a presentation on a new mobile wallet application called the Isis Wallet. It's a very elegant mobile commerce platform that, according to product literature, is backed by AT&T, T-Mobile and Verizon. Direct Marketing News Experiencing South by Southwest (SXSW) Interactive is like witnessing a marketing lab. Every conceivable way to promote a service, product, or even an educational session is on full display. http://www.dmnews.com/sxsw-interactive-day-one/article/231568/ Fri, 09 Mar 2012 21:30:00 GMT Experiencing South by Southwest (SXSW) Interactive is like witnessing a marketing lab. Every conceivable way to promote a service, product, or even an educational session is on full display. Direct Marketing News In all, SXSW Interactive offers attendees more than 5,000 educational sessions, keynotes, networking events, and parties. http://www.dmnews.com/sxsw-interactive-preparing-for-five-days-of-interactive-nirvana/article/231567/ Thu, 08 Mar 2012 22:00:00 GMT In all, SXSW Interactive offers attendees more than 5,000 educational sessions, keynotes, networking events, and parties. Direct Marketing News Here are three key insights from the SXSW Interactive festival, during which 25,000 attendees descend on the Austin, TX, and attend workshops, seminars and keynote speeches to find out the latest and greatest developments in Interactive. http://www.dmnews.com/sxsw-round-up/article/198879/ Tue, 22 Mar 2011 15:27:00 GMT Here are three key insights from the SXSW Interactive festival, during which 25,000 attendees descend on the Austin, TX, and attend workshops, seminars and keynote speeches to find out the latest and greatest developments in Interactive. Direct Marketing News http://www.dmnews.com/zombie-movie-gets-viral/article/150603/ Thu, 19 Feb 2009 22:16:02 GMT Direct Marketing News