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        <title>Articles tagged with SEMPO from Direct Marketing News</title>
        <link>http://www.dmnews.com/sempo/topic/4083/</link>
        <description>Articles tagged with SEMPO from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
        </itunes:owner>
        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
        </itunes:category> 
        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
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          <title>Average search marketer salary drops 20%, according to survey</title>
          <description>The average salary of today&apos;s search marketer stands at $75,542, a 20% decline from 2009, according to the &quot;2011 SEMPO Salary Survey&quot; released by the Search Engine Marketing Professional Organization on June 28. The survey was conducted during the fourth quarter in 2010.</description>
          <link>http://www.dmnews.com/average-search-marketer-salary-drops-20-according-to-survey/article/206317/</link>
          <pubDate>Tue, 28 Jun 2011 20:55:55 GMT</pubDate>
          <itunes:summary>The average salary of today&apos;s search marketer stands at $75,542, a 20% decline from 2009, according to the &quot;2011 SEMPO Salary Survey&quot; released by the Search Engine Marketing Professional Organization on June 28. The survey was conducted during the fourth quarter in 2010.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>More marketers outsourcing search budgets: study</title>
          <description>More brands are outsourcing portions of their search marketing budget in 2011, reversing a recent trend, according to SEMPO&apos;s &quot;2011 State of Search Marketing Report,&quot; released April 13. More than four in 10 companies (44%) conduct their SEO entirely in-house, compared with 51% last year.</description>
          <link>http://www.dmnews.com/more-marketers-outsourcing-search-budgets-study/article/200712/</link>
          <pubDate>Thu, 14 Apr 2011 18:36:13 GMT</pubDate>
          <itunes:summary>More brands are outsourcing portions of their search marketing budget in 2011, reversing a recent trend, according to SEMPO&apos;s &quot;2011 State of Search Marketing Report,&quot; released April 13. More than four in 10 companies (44%) conduct their SEO entirely in-house, compared with 51% last year.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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        <item>
          <title>SEMPO launches state-of-the-SEM market survey</title>
          <description></description>
          <link>http://www.dmnews.com/sempo-launches-state-of-the-sem-market-survey/article/150518/</link>
          <pubDate>Wed, 19 Nov 2008 20:23:00 GMT</pubDate>
          <itunes:summary></itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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