http://www.dmnews.com/nielsen/topic/4011/ Articles tagged with Nielsen from Direct Marketing News Direct Marketing News web@haymarketmedia.com no DRTV no longer exists in a vacuum. The advent and wide usage of social media has seen to that — which means it's more important than ever for direct response TV marketers to integrate social media into their strategies. Our expert columnists weigh in. http://www.dmnews.com/plug-ins-drtv/article/229234/ Thu, 01 Mar 2012 05:00:00 GMT DRTV no longer exists in a vacuum. The advent and wide usage of social media has seen to that — which means it's more important than ever for direct response TV marketers to integrate social media into their strategies. Our expert columnists weigh in. Direct Marketing News Nielsen said today that it may have under counted website traffic data at a number of US websites. http://www.dmnews.com/nielsen-in-midst-of-erroneous-data-glitch/article/190247/ Fri, 05 Nov 2010 17:31:02 GMT Nielsen said today that it may have under counted website traffic data at a number of US websites. Direct Marketing News http://www.dmnews.com/americans-viewing-habits-hit-an-all-time-high-nielsen/article/150608/ Mon, 23 Feb 2009 22:24:08 GMT Direct Marketing News http://www.dmnews.com/nielsen-online-vs-comscore-search-engine-rankings/article/150499/ Tue, 28 Oct 2008 19:59:47 GMT Direct Marketing News