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        <title>Articles tagged with Multichannel retail from Direct Marketing News</title>
        <link>http://www.dmnews.com/multichannel-retail/topic/3996/</link>
        <description>Articles tagged with Multichannel retail from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
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          <title>Word to the Wise: Omnichannel</title>
          <description>Perhaps multichannel was too straightforward and cross-channel was too boring for retailers and the technology companies that serve them.</description>
          <link>http://www.dmnews.com/word-to-the-wise-omnichannel/article/278171/</link>
          <pubDate>Fri, 01 Feb 2013 05:00:00 GMT</pubDate>
          <itunes:summary>Perhaps multichannel was too straightforward and cross-channel was too boring for retailers and the technology companies that serve them.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Planning Ahead for the 2013 Holiday Crush</title>
          <description>What etailers can learn from 2012 to cash in, profitably, on the sure-to-be hyper-competitive 2013 holiday season.</description>
          <link>http://www.dmnews.com/planning-ahead-for-the-2013-holiday-crush/article/278158/</link>
          <pubDate>Wed, 30 Jan 2013 14:29:06 GMT</pubDate>
          <itunes:summary>What etailers can learn from 2012 to cash in, profitably, on the sure-to-be hyper-competitive 2013 holiday season.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Omnichannel Marketing in the Year Ahead</title>
          <description>The holiday season may be over, but the marketing lessons learned in that hectic time live on.</description>
          <link>http://www.dmnews.com/omnichannel-marketing-in-the-year-ahead/article/275901/</link>
          <pubDate>Mon, 14 Jan 2013 14:22:46 GMT</pubDate>
          <itunes:summary>The holiday season may be over, but the marketing lessons learned in that hectic time live on.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Content is still king in the omni-channel world</title>
          <description>Knowledge process outsourcing can help marketers use content to deliver a consistent customer experience across channels.</description>
          <link>http://www.dmnews.com/content-is-still-king-in-the-omni-channel-world/article/263397/</link>
          <pubDate>Tue, 16 Oct 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Knowledge process outsourcing can help marketers use content to deliver a consistent customer experience across channels.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Determining the right local marketing mix for a national brand </title>
          <description>As a marketer, the pressure to more effectively attract customers in a challenging economy while communication channels are exploding makes for a daunting challenge.</description>
          <link>http://www.dmnews.com/determining-the-right-local-marketing-mix-for-a-national-brand/article/257491/</link>
          <pubDate>Tue, 04 Sep 2012 21:25:10 GMT</pubDate>
          <itunes:summary>As a marketer, the pressure to more effectively attract customers in a challenging economy while communication channels are exploding makes for a daunting challenge.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Is Tesco&apos;s targeting offensive kind of ... offensive?</title>
          <description>Tesco has proverbial shopping carts full of data about its customers — and the U.K.-based grocery chain just announced it&apos;s going to really start using it.</description>
          <link>http://www.dmnews.com/is-tescos-targeting-offensive-kind-of-offensive/article/247725/</link>
          <pubDate>Wed, 27 Jun 2012 20:37:19 GMT</pubDate>
          <itunes:summary>Tesco has proverbial shopping carts full of data about its customers — and the U.K.-based grocery chain just announced it&apos;s going to really start using it.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>DC Comics makes purchasing comics and graphic novels easy</title>
          <description>Comics fans will love the DC Comics site for its ease-of-use and compelling design.</description>
          <link>http://www.dmnews.com/dc-comics-makes-purchasing-comics-and-graphic-novels-easy/article/242615/</link>
          <pubDate>Fri, 01 Jun 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Comics fans will love the DC Comics site for its ease-of-use and compelling design.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Gap.com is a sleek, simple and functional apparel website</title>
          <description>When it comes to customer experience and flair, Gap.com gets high marks.</description>
          <link>http://www.dmnews.com/gapcom-is-a-sleek-simple-and-functional-apparel-website/article/242613/</link>
          <pubDate>Fri, 01 Jun 2012 04:00:00 GMT</pubDate>
          <itunes:summary>When it comes to customer experience and flair, Gap.com gets high marks.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Laylagrayce.com brings beauty and grace to shopping online</title>
          <description>Browsing is straightforward and pleasant on home furnishings site Laylagrayce.com.</description>
          <link>http://www.dmnews.com/laylagraycecom-brings-beauty-and-grace-to-shopping-online/article/242616/</link>
          <pubDate>Fri, 01 Jun 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Browsing is straightforward and pleasant on home furnishings site Laylagrayce.com.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Lomography.com misses picture-perfect browsing experience</title>
          <description>Lo-fi camera site could use a little more snap.</description>
          <link>http://www.dmnews.com/lomographycom-misses-picture-perfect-browsing-experience/article/242619/</link>
          <pubDate>Fri, 01 Jun 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Lo-fi camera site could use a little more snap.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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