http://www.dmnews.com/comscore/topic/3797/ Articles tagged with ComScore from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Readers respond to the July Gloves Off question. http://www.dmnews.com/can-facebook-ads-work-for-large-brands-readers-respond/article/247421/ Sun, 01 Jul 2012 04:00:00 GMT Readers respond to the July Gloves Off question. Direct Marketing News Despite recent debate as to the dubious viability of Facebook ads, a comScore report released on June 12 finds the contrary. http://www.dmnews.com/comscore-facebook-ads-work/article/245441/ Tue, 12 Jun 2012 21:46:55 GMT Despite recent debate as to the dubious viability of Facebook ads, a comScore report released on June 12 finds the contrary. Direct Marketing News DRTV no longer exists in a vacuum. The advent and wide usage of social media has seen to that — which means it's more important than ever for direct response TV marketers to integrate social media into their strategies. Our expert columnists weigh in. http://www.dmnews.com/plug-ins-drtv/article/229234/ Thu, 01 Mar 2012 05:00:00 GMT DRTV no longer exists in a vacuum. The advent and wide usage of social media has seen to that — which means it's more important than ever for direct response TV marketers to integrate social media into their strategies. Our expert columnists weigh in. Direct Marketing News Visitors to consumer package goods (CPG) e-commerce websites spend 37% more in retail stores than consumers who do not visit the brand sites, according to a Jan. 30 study by comScore, Accenture and dunnhumbyUSA. http://www.dmnews.com/study-cpg-website-visits-boost-in-store-sales/article/225375/ Mon, 30 Jan 2012 20:31:00 GMT Visitors to consumer package goods (CPG) e-commerce websites spend 37% more in retail stores than consumers who do not visit the brand sites, according to a Jan. 30 study by comScore, Accenture and dunnhumbyUSA. Direct Marketing News Marketing research and digital analytics firm comScore, Inc. has named Bert Miklosi VP of marketing solutions for the consumer packaged goods (CPG) industry, effective immediately. He will report directly to comScore executive chairman Gian Fulgoni. http://www.dmnews.com/comscore-names-vp-of-marketing-solutions/article/218812/ Fri, 09 Dec 2011 22:04:25 GMT Marketing research and digital analytics firm comScore, Inc. has named Bert Miklosi VP of marketing solutions for the consumer packaged goods (CPG) industry, effective immediately. He will report directly to comScore executive chairman Gian Fulgoni. Direct Marketing News More than 14 million consumers scanned a quick response (QR) code or barcode using their mobile device in June, according to a study released by research firm comScore. http://www.dmnews.com/145m-consumers-scanned-qr-codes-in-june-study/article/209527/ Fri, 12 Aug 2011 19:06:23 GMT More than 14 million consumers scanned a quick response (QR) code or barcode using their mobile device in June, according to a study released by research firm comScore. Direct Marketing News Recent data suggests that consumer enthusiasm for the flash sales industry is intensifying. ComScore's February Media Metrix, which measures online traffic, revealed an overall increase in unique visits to these sites compared with the same month last year. http://www.dmnews.com/growth-at-private-sale-sites-continues/article/201347/ Sun, 01 May 2011 04:10:00 GMT Recent data suggests that consumer enthusiasm for the flash sales industry is intensifying. ComScore's February Media Metrix, which measures online traffic, revealed an overall increase in unique visits to these sites compared with the same month last year. Direct Marketing News E-commerce sales jumped 5% to $27 billion for the 2009 holiday shopping season compared with a year ago, according to ComScore. The online measurement firm released the data on Dec. 30 based on online sales tallied November 1 through Christmas Eve. http://www.dmnews.com/holiday-e-commerce-sales-up-5-as-more-shoppers-migrate-online/article/160392/ Wed, 30 Dec 2009 21:11:03 GMT E-commerce sales jumped 5% to $27 billion for the 2009 holiday shopping season compared with a year ago, according to ComScore. The online measurement firm released the data on Dec. 30 based on online sales tallied November 1 through Christmas Eve. Direct Marketing News http://www.dmnews.com/twitter-traffic-booming-comscore/article/150681/ Wed, 08 Apr 2009 16:15:23 GMT Direct Marketing News http://www.dmnews.com/video-viewing-wow/article/150560/ Thu, 08 Jan 2009 20:10:38 GMT Direct Marketing News