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        <title>Articles tagged with budgets from Direct Marketing News</title>
        <link>http://www.dmnews.com/budgets/topic/3774/</link>
        <description>Articles tagged with budgets from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
        </itunes:owner>
        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
        </itunes:category> 
        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
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          <title>USPS: The Next Amtrak?</title>
          <description>Concerning the future of the USPS, one thing is abundantly clear: It is going to change, sooner rather than later, and in significant fashion.</description>
          <link>http://www.dmnews.com/usps-the-next-amtrak/article/290576/</link>
          <pubDate>Wed, 01 May 2013 04:00:00 GMT</pubDate>
          <itunes:summary>Concerning the future of the USPS, one thing is abundantly clear: It is going to change, sooner rather than later, and in significant fashion.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>The State of Marketing Data</title>
          <description>The term Big Data is everywhere these days, and marketers are frequently promised transformative results through its utilization.</description>
          <link>http://www.dmnews.com/the-state-of-marketing-data/article/290679/</link>
          <pubDate>Fri, 26 Apr 2013 14:45:55 GMT</pubDate>
          <itunes:summary>The term Big Data is everywhere these days, and marketers are frequently promised transformative results through its utilization.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Marketing and the Interboom</title>
          <description>In lean economic times marketing can harness technology to streamline costs and improve results.</description>
          <link>http://www.dmnews.com/marketing-and-the-interboom/article/274911/</link>
          <pubDate>Mon, 07 Jan 2013 14:00:00 GMT</pubDate>
          <itunes:summary>In lean economic times marketing can harness technology to streamline costs and improve results.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>Stretching the digital dollars across the globe</title>
          <description>Marketers in the Asia-Pacific Region seek to expand their digital budgets and expertise</description>
          <link>http://www.dmnews.com/stretching-the-digital-dollars-across-the-globe/article/271798/</link>
          <pubDate>Fri, 07 Dec 2012 21:29:11 GMT</pubDate>
          <itunes:summary>Marketers in the Asia-Pacific Region seek to expand their digital budgets and expertise</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>Searching for the optimal paid search strategy</title>
          <description>How to cut through the complexities and maximize searching marketing spend.</description>
          <link>http://www.dmnews.com/searching-for-the-optimal-paid-search-strategy/article/270325/</link>
          <pubDate>Thu, 29 Nov 2012 15:42:33 GMT</pubDate>
          <itunes:summary>How to cut through the complexities and maximize searching marketing spend.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>The top 10 mistakes marketers make</title>
          <description>How the wrong marketing campaign can suck the life out of a company.</description>
          <link>http://www.dmnews.com/the-top-10-mistakes-marketers-make/article/268518/</link>
          <pubDate>Tue, 20 Nov 2012 12:00:00 GMT</pubDate>
          <itunes:summary>How the wrong marketing campaign can suck the life out of a company.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>Michael Moore, VP of technology, Moosejaw Mountaineering</title>
          <description>Moosejaw&apos;s VP of technology Michael Moore on the CIO/CMO relationship. It&apos;s like a marriage.</description>
          <link>http://www.dmnews.com/michael-moore-vp-of-technology-moosejaw-mountaineering/article/258910/</link>
          <pubDate>Thu, 13 Sep 2012 18:57:28 GMT</pubDate>
          <itunes:summary>Moosejaw&apos;s VP of technology Michael Moore on the CIO/CMO relationship. It&apos;s like a marriage.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>3 ways to gamble away next year&apos;s lead gen budget</title>
          <description>Stop gambling with next year&apos;s marketing budget and play your cards right with Content, Cadence, and Closure.</description>
          <link>http://www.dmnews.com/3-ways-to-gamble-away-next-years-lead-gen-budget/article/251648/</link>
          <pubDate>Wed, 01 Aug 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Stop gambling with next year&apos;s marketing budget and play your cards right with Content, Cadence, and Closure.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>Three ways to get integration initiatives implemented</title>
          <description>It is not uncommon that the retail side of a business doesn&apos;t know what the Web side is doing.</description>
          <link>http://www.dmnews.com/three-ways-to-get-integration-initiatives-implemented/article/232308/</link>
          <pubDate>Sun, 01 Apr 2012 04:00:00 GMT</pubDate>
          <itunes:summary>It is not uncommon that the retail side of a business doesn&apos;t know what the Web side is doing.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>Report: Digital marketing spend steadily rising</title>
          <description>Marketers plan to spend slightly more on digital marketing this year than they did in 2011, and are moving some of their spending away from traditional advertising, according to a new report from the Society of Digital Agencies.</description>
          <link>http://www.dmnews.com/report-digital-marketing-spend-steadily-rising/article/229766/</link>
          <pubDate>Tue, 28 Feb 2012 20:00:00 GMT</pubDate>
          <itunes:summary>Marketers plan to spend slightly more on digital marketing this year than they did in 2011, and are moving some of their spending away from traditional advertising, according to a new report from the Society of Digital Agencies.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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