http://www.dmnews.com/blogs/topic/3766/ Articles tagged with blogs from Direct Marketing News Direct Marketing News web@haymarketmedia.com no The stigma on relationships that originate online has vanished. Now it's just a matter of choosing the best site. But which site has the best marketing? http://www.dmnews.com/which-dating-site-delivers-the-love-matchcom-vs-eharmony/article/278257/ Fri, 01 Feb 2013 05:00:00 GMT The stigma on relationships that originate online has vanished. Now it's just a matter of choosing the best site. But which site has the best marketing? Direct Marketing News Just in case you missed any of the action, we've pulled together the top Direct Marketing News content of 2012 for you. http://www.dmnews.com/new-years-countdown-dmn-style/article/274040/ Fri, 28 Dec 2012 12:00:00 GMT Just in case you missed any of the action, we've pulled together the top Direct Marketing News content of 2012 for you. Direct Marketing News During his keynote speech at the Experian Marketing Services Digital Summit in Las Vegas July 27, Charles Duhigg talked about why it's important to build good habits in your employees. http://www.dmnews.com/latte-your-customers/article/252729/ Tue, 31 Jul 2012 20:57:23 GMT During his keynote speech at the Experian Marketing Services Digital Summit in Las Vegas July 27, Charles Duhigg talked about why it's important to build good habits in your employees. Direct Marketing News If a user doesn't like your e-commerce site, they're not likely to buy. It's that simple. At least that's the buzz at SuiteWorld 2012. http://www.dmnews.com/the-customer-is-king/article/241314/ Tue, 15 May 2012 22:31:19 GMT If a user doesn't like your e-commerce site, they're not likely to buy. It's that simple. At least that's the buzz at SuiteWorld 2012. Direct Marketing News As a woman in my mid-20s, I'm a member of a ton of loyalty programs. My most-recent acquisition is Argo Tea's LoyalTea Club. Cute, right? http://www.dmnews.com/loyaltea-works-on-me/article/240198/ Tue, 08 May 2012 20:17:53 GMT As a woman in my mid-20s, I'm a member of a ton of loyalty programs. My most-recent acquisition is Argo Tea's LoyalTea Club. Cute, right? Direct Marketing News Great customer engagement is creative, appealing and above all, entertaining. That's why Modcloth, vintage and faux-vintage clothing website, is such a great example of multichannel marketing success. http://www.dmnews.com/modcloths-fashionably-fabulous-multichannel-approach/article/231448/ Fri, 09 Mar 2012 20:07:44 GMT Great customer engagement is creative, appealing and above all, entertaining. That's why Modcloth, vintage and faux-vintage clothing website, is such a great example of multichannel marketing success. Direct Marketing News 'Eat, Pray, Love' is set to hit theaters this Friday, August 13. The movie, if you don't know about it, stars Julia Roberts, who travels across Italy, India and Indonesia "in search of everything." It's been media-blitzed to the hilt. http://www.dmnews.com/apparently-everyone-wants-you-to-eat-pray-love/article/176548/ Mon, 09 Aug 2010 14:27:36 GMT 'Eat, Pray, Love' is set to hit theaters this Friday, August 13. The movie, if you don't know about it, stars Julia Roberts, who travels across Italy, India and Indonesia "in search of everything." It's been media-blitzed to the hilt. Direct Marketing News In April, Chris Thompson launched the blog About Foursquare with the intention of covering his favorite geolocation service. http://www.dmnews.com/qa-with-chris-thompson-founder-of-about-foursquare/article/174875/ Mon, 19 Jul 2010 18:34:53 GMT In April, Chris Thompson launched the blog About Foursquare with the intention of covering his favorite geolocation service. Direct Marketing News When Bigelow Tea wanted to attract more visitors to its Web site and better engage them, it launched the Tea Talk blog and corresponding social network presence on MySpace, Facebook and Twitter. The social media presence especially came in handy last year, when a subset of customers was outraged at the discontinuation of the Fruit and Almond Tea, and Bigelow — the person — answered. http://www.dmnews.com/customized-digital-content-supplements-advertising/article/157243/ Mon, 09 Nov 2009 05:00:00 GMT When Bigelow Tea wanted to attract more visitors to its Web site and better engage them, it launched the Tea Talk blog and corresponding social network presence on MySpace, Facebook and Twitter. The social media presence especially came in handy last year, when a subset of customers was outraged at the discontinuation of the Fruit and Almond Tea, and Bigelow — the person — answered. Direct Marketing News The Federal Trade Commission's revised guides on testimonials and endorsements are getting the attention of marketers, as evidenced by the letter Interactive Advertising Bureau president and CEO Randall Rothenberg sent to the agency earlier this month. Rothenberg called for the new guidelines, which seek to curb undisclosed paid testimonials or paid-for blog posts, to be rescinded. http://www.dmnews.com/celebrity-tweets-could-spell-trouble-for-marketers-ftc-compliance-says-expert/article/156287/ Tue, 27 Oct 2009 16:43:12 GMT The Federal Trade Commission's revised guides on testimonials and endorsements are getting the attention of marketers, as evidenced by the letter Interactive Advertising Bureau president and CEO Randall Rothenberg sent to the agency earlier this month. Rothenberg called for the new guidelines, which seek to curb undisclosed paid testimonials or paid-for blog posts, to be rescinded. Direct Marketing News