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        <title>Articles tagged with Rosetta from Direct Marketing News</title>
        <link>http://www.dmnews.com/rosetta/topic/359/</link>
        <description>Articles tagged with Rosetta from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
        </itunes:owner>
        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
        </itunes:category> 
        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
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          <title>Interactive and marketing services deals dominate M&amp;A activity  </title>
          <description>Mergers and acquisitions in the interactive and marketing services sector totaled $5.74 billion in the first six months of 2011, an 81% increase compared with the same period in 2010, according to a report from investment bank Jordan, Edmiston Group, Inc. (JEGI).</description>
          <link>http://www.dmnews.com/interactive-and-marketing-services-deals-dominate-ma-activity/article/206508/</link>
          <pubDate>Thu, 30 Jun 2011 18:29:10 GMT</pubDate>
          <itunes:summary>Mergers and acquisitions in the interactive and marketing services sector totaled $5.74 billion in the first six months of 2011, an 81% increase compared with the same period in 2010, according to a report from investment bank Jordan, Edmiston Group, Inc. (JEGI).</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Publicis to acquire Rosetta for $575M</title>
          <description>Holding company Publicis Groupe has agreed to acquire digital agency Rosetta for $575 million in cash, the company said May 17. The deal is expected to close in the third quarter, said Maurice Levy, chairman and CEO of Publicis, during a conference call.</description>
          <link>http://www.dmnews.com/publicis-to-acquire-rosetta-for-575m/article/203015/</link>
          <pubDate>Tue, 17 May 2011 13:14:20 GMT</pubDate>
          <itunes:summary>Holding company Publicis Groupe has agreed to acquire digital agency Rosetta for $575 million in cash, the company said May 17. The deal is expected to close in the third quarter, said Maurice Levy, chairman and CEO of Publicis, during a conference call.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Rosetta plans email campaign for Pirelli</title>
          <description>Rosetta will launch an email marketing program for Pirelli Tire North America later this month. The tire company also said April 5 that it has renewed its interactive AOR relationship with the agency, which includes search and display advertising services as well.</description>
          <link>http://www.dmnews.com/rosetta-plans-email-campaign-for-pirelli/article/200046/</link>
          <pubDate>Tue, 05 Apr 2011 21:02:10 GMT</pubDate>
          <itunes:summary>Rosetta will launch an email marketing program for Pirelli Tire North America later this month. The tire company also said April 5 that it has renewed its interactive AOR relationship with the agency, which includes search and display advertising services as well.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Search marketers need to get scrappy: SES Conference &amp; Expo</title>
          <description>If a marketing department were the Notre Dame football team, would that make search marketers Rudy? That was the question I came away wondering after listening to the panelists at today&apos;s &quot;Best Practices and Experiences with SEM in the Financial Services Vertical&quot; session as part of the SES Conference &amp; Expo in New York.</description>
          <link>http://www.dmnews.com/search-marketers-need-to-get-scrappy-ses-conference-expo/article/199123/</link>
          <pubDate>Thu, 24 Mar 2011 20:57:37 GMT</pubDate>
          <itunes:summary>If a marketing department were the Notre Dame football team, would that make search marketers Rudy? That was the question I came away wondering after listening to the panelists at today&apos;s &quot;Best Practices and Experiences with SEM in the Financial Services Vertical&quot; session as part of the SES Conference &amp; Expo in New York.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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