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        <title>Articles tagged with Healthy Lifestyle from Direct Marketing News</title>
        <link>http://www.dmnews.com/healthy-lifestyle/topic/3429/</link>
        <description>Articles tagged with Healthy Lifestyle from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
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            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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          <title>How to piss people off as an effective marketing tactic</title>
          <description>The blogosphere and media world are tut-tutting about an anti-obesity ad campaign featuring corpulent kids, who say in a series of videos why being fat&apos;s no fun. Thanks to its critics, the Georgia-based campaign captured national attention.</description>
          <link>http://www.dmnews.com/how-to-piss-people-off-as-an-effective-marketing-tactic/article/221976/</link>
          <pubDate>Thu, 05 Jan 2012 18:25:38 GMT</pubDate>
          <itunes:summary>The blogosphere and media world are tut-tutting about an anti-obesity ad campaign featuring corpulent kids, who say in a series of videos why being fat&apos;s no fun. Thanks to its critics, the Georgia-based campaign captured national attention.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Nutrisystem working with e-mail AOR Responsys to improve campaigns</title>
          <description>E-mail marketing firm Responsys is aiding weight-loss program Nutrisystem with various e-mail programs, as well as developing cross-channel customer-experience initiatives. The company is using Responsys&apos; Interact Campaign, the company&apos;s software as a service (SaaS) campaign-management platform.</description>
          <link>http://www.dmnews.com/nutrisystem-working-with-e-mail-aor-responsys-to-improve-campaigns/article/158136/</link>
          <pubDate>Fri, 20 Nov 2009 14:00:00 GMT</pubDate>
          <itunes:summary>E-mail marketing firm Responsys is aiding weight-loss program Nutrisystem with various e-mail programs, as well as developing cross-channel customer-experience initiatives. The company is using Responsys&apos; Interact Campaign, the company&apos;s software as a service (SaaS) campaign-management platform.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
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          <title>Social keeps lifestyle brand healthy</title>
          <description>Gaiam&apos;s Marshall on how technology and word-of-mouth combine to drive sales and retain customers</description>
          <link>http://www.dmnews.com/social-keeps-lifestyle-brand-healthy/article/148558/</link>
          <pubDate>Mon, 14 Sep 2009 04:00:00 GMT</pubDate>
          <itunes:summary>Gaiam&apos;s Marshall on how technology and word-of-mouth combine to drive sales and retain customers</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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