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        <title>Articles tagged with Telecommunications from Direct Marketing News</title>
        <link>http://www.dmnews.com/telecommunications/topic/3330/</link>
        <description>Articles tagged with Telecommunications from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
        </itunes:owner>
        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
        </itunes:category> 
        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
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          <title>E-commerce site enters the cloud, reduced call center costs dramatically</title>
          <description>Party supply company PartyPail.com radically reduced its phone bill and created better customer engagement by calling on VoIP service provider Vocalocity.</description>
          <link>http://www.dmnews.com/e-commerce-site-enters-the-cloud-reduced-call-center-costs-dramatically/article/233752/</link>
          <pubDate>Sun, 01 Apr 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Party supply company PartyPail.com radically reduced its phone bill and created better customer engagement by calling on VoIP service provider Vocalocity.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>AT&amp;T CMO heralds targeted approach</title>
          <description>For David Christopher, AT&amp;T&apos;s CMO of Mobility and Consumer Markets, it&apos;s the power and speed of technology that have made his career most rewarding.</description>
          <link>http://www.dmnews.com/att-cmo-heralds-targeted-approach/article/224906/</link>
          <pubDate>Wed, 01 Feb 2012 05:00:00 GMT</pubDate>
          <itunes:summary>For David Christopher, AT&amp;T&apos;s CMO of Mobility and Consumer Markets, it&apos;s the power and speed of technology that have made his career most rewarding.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Report: Telecommunications advances affecting Do Not Call Registry</title>
          <description>The increased use of cell phones and Voice over Internet Protocol (VoIP) has changed the way the Do Not Call Registry operated over the past two years, according to a required biennial report to Congress from the Federal Trade Commission (FTC).</description>
          <link>http://www.dmnews.com/report-telecommunications-advances-affecting-do-not-call-registry/article/221264/</link>
          <pubDate>Fri, 30 Dec 2011 19:03:38 GMT</pubDate>
          <itunes:summary>The increased use of cell phones and Voice over Internet Protocol (VoIP) has changed the way the Do Not Call Registry operated over the past two years, according to a required biennial report to Congress from the Federal Trade Commission (FTC).</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Experian launches North American consulting practice</title>
          <description>Marketing services firm Experian expanded its Global Consulting Practice, the company&apos;s data and analysis consulting division, to serve clients in the North American market.</description>
          <link>http://www.dmnews.com/experian-launches-north-american-consulting-practice/article/218275/</link>
          <pubDate>Tue, 06 Dec 2011 21:56:40 GMT</pubDate>
          <itunes:summary>Marketing services firm Experian expanded its Global Consulting Practice, the company&apos;s data and analysis consulting division, to serve clients in the North American market.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Sprint tries embedded video</title>
          <description>Sprint targeted large construction companies with a campaign that highlighted how the telecommunication company&apos;s NextMail service could benefit their business.</description>
          <link>http://www.dmnews.com/sprint-tries-embedded-video/article/193178/</link>
          <pubDate>Sat, 01 Jan 2011 05:05:00 GMT</pubDate>
          <itunes:summary>Sprint targeted large construction companies with a campaign that highlighted how the telecommunication company&apos;s NextMail service could benefit their business.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>AT&amp;T launches user-generated ratings and reviews feature on its Facebook page</title>
          <description>With constant rumblings about an impending Verizon iPhone release, it&apos;s important for AT&amp;T to secure, retain, and, most importantly, please customers. For the past 18 months, the telecommunications giant has dealt with negative headline after negative headline about dropped calls and iPhone glitches.</description>
          <link>http://www.dmnews.com/att-launches-user-generated-ratings-and-reviews-feature-on-its-facebook-page/article/193393/</link>
          <pubDate>Tue, 28 Dec 2010 18:58:55 GMT</pubDate>
          <itunes:summary>With constant rumblings about an impending Verizon iPhone release, it&apos;s important for AT&amp;T to secure, retain, and, most importantly, please customers. For the past 18 months, the telecommunications giant has dealt with negative headline after negative headline about dropped calls and iPhone glitches.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Case Study: AT&amp;T&apos;s wi-fi promotion to hospitality execs a winner</title>
          <description>Dependable and accessible high-speed wireless has become a critical component of hotel service to guests, but many hotels are still lacking the infrastructure</description>
          <link>http://www.dmnews.com/case-study-atts-wi-fi-promotion-to-hospitality-execs-a-winner/article/191192/</link>
          <pubDate>Wed, 01 Dec 2010 05:00:00 GMT</pubDate>
          <itunes:summary>Dependable and accessible high-speed wireless has become a critical component of hotel service to guests, but many hotels are still lacking the infrastructure</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>T-Mobile turns to Portrait tool in Austria</title>
          <description>Portrait software announced this week that T-Mobile has begun using its Portrait Uplift Optimizer tool to target prospects with more efficient retention offers.</description>
          <link>http://www.dmnews.com/t-mobile-turns-to-portrait-tool-in-austria/article/191204/</link>
          <pubDate>Thu, 18 Nov 2010 22:37:00 GMT</pubDate>
          <itunes:summary>Portrait software announced this week that T-Mobile has begun using its Portrait Uplift Optimizer tool to target prospects with more efficient retention offers.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Sprint promotes 4G launch with direct mail</title>
          <description>Sprint has launched an integrated campaign to promote the June 4 launch of the HTC Evo 4G smartphone. The effort, spearheaded by San Francisco-based agency Goodby, Silverstein &amp; Partners, also began June 4.</description>
          <link>http://www.dmnews.com/sprint-promotes-4g-launch-with-direct-mail/article/171754/</link>
          <pubDate>Fri, 04 Jun 2010 21:27:55 GMT</pubDate>
          <itunes:summary>Sprint has launched an integrated campaign to promote the June 4 launch of the HTC Evo 4G smartphone. The effort, spearheaded by San Francisco-based agency Goodby, Silverstein &amp; Partners, also began June 4.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Telecoms, movie studios partner on $30M Movies on Demand push</title>
          <description>A coalition of major Hollywood studios and cable companies have launched a $30 million campaign promoting the Movies on Demand service. The &quot;Video store just moved in&quot; effort, which launched March 17, features a sweepstakes, interactive media, a dedicated Web site at CableVideoStore.com, TV spots and print ads.</description>
          <link>http://www.dmnews.com/telecoms-movie-studios-partner-on-30m-movies-on-demand-push/article/165999/</link>
          <pubDate>Wed, 17 Mar 2010 20:55:01 GMT</pubDate>
          <itunes:summary>A coalition of major Hollywood studios and cable companies have launched a $30 million campaign promoting the Movies on Demand service. The &quot;Video store just moved in&quot; effort, which launched March 17, features a sweepstakes, interactive media, a dedicated Web site at CableVideoStore.com, TV spots and print ads.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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