http://www.dmnews.com/customer-service/topic/3305/ Articles tagged with Customer Service from Direct Marketing News Direct Marketing News web@haymarketmedia.com no According to IBM, 50% of the 270 billion customer service calls placed each year go unresolved. But Watson can help. http://www.dmnews.com/just-ask-watson-ibm-unveils-the-watson-engagement-advisor/article/294283/ Tue, 21 May 2013 17:06:22 GMT According to IBM, 50% of the 270 billion customer service calls placed each year go unresolved. But Watson can help. Direct Marketing News Why social customer service must be a part of a company's marketing strategy. http://www.dmnews.com/the-blending-of-marketing-and-service/article/292610/ Thu, 09 May 2013 14:16:21 GMT Why social customer service must be a part of a company's marketing strategy. Direct Marketing News Beware of planting seeds that lead to disastrous customer service--and negative word of mouth. http://www.dmnews.com/is-bad-service-undermining-your-marketing/article/288843/ Mon, 15 Apr 2013 14:14:10 GMT Beware of planting seeds that lead to disastrous customer service--and negative word of mouth. Direct Marketing News Customer service is marketing—without it, there won't be any customers to service. http://www.dmnews.com/sitting-in-the-marriott-lobby-at-115-am/article/287919/ Tue, 09 Apr 2013 11:00:00 GMT Customer service is marketing—without it, there won't be any customers to service. Direct Marketing News What then drives the more than 40% of shoppers reported to engage in showrooming away from the store and onto the virtual sales floor? http://www.dmnews.com/the-showrooming-effect-leveraging-the-in-store-experience/article/282861/ Thu, 07 Mar 2013 12:00:00 GMT What then drives the more than 40% of shoppers reported to engage in showrooming away from the store and onto the virtual sales floor? Direct Marketing News Companies should "listen" to customers—but action is what really matters. http://www.dmnews.com/are-you-listening-taking-action/article/281628/ Fri, 01 Mar 2013 05:00:00 GMT Companies should "listen" to customers—but action is what really matters. Direct Marketing News Email marketing helps Virgin America's customer satisfaction soar. http://www.dmnews.com/for-virgin-america-the-skys-the-limit/article/279599/ Thu, 07 Feb 2013 22:01:33 GMT Email marketing helps Virgin America's customer satisfaction soar. Direct Marketing News One man's bold expedition through a customer service minefield ends inside a cable company's secret inner chamber. http://www.dmnews.com/if-a-customers-voice-falls-on-a-monopoly-does-it-make-a-sound/article/279580/ Thu, 07 Feb 2013 20:09:04 GMT One man's bold expedition through a customer service minefield ends inside a cable company's secret inner chamber. Direct Marketing News The era of "You Snooze You Lose" (YSYL) is quickly fading. http://www.dmnews.com/the-rise-of-pro-choice-customers/article/274887/ Mon, 07 Jan 2013 14:00:00 GMT The era of "You Snooze You Lose" (YSYL) is quickly fading. Direct Marketing News Fast food restaurants often market the dining experience as much as the food itself. Take Taco Bell, for example. http://www.dmnews.com/taco-bell-markets-its-quality-experience-with-a-new-menu/article/273963/ Tue, 01 Jan 2013 05:00:00 GMT Fast food restaurants often market the dining experience as much as the food itself. Take Taco Bell, for example. Direct Marketing News