http://www.dmnews.com/affiliate-marketing/topic/253/ Articles tagged with Affiliate Marketing from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Seventeen.com, a Hearst Digital Marketing property, introduced on Aug. 21 a new social commerce initiative with partner mulu. http://www.dmnews.com/seventeencom-launches-social-commerce-initiative/article/255475/ Tue, 21 Aug 2012 21:12:58 GMT Seventeen.com, a Hearst Digital Marketing property, introduced on Aug. 21 a new social commerce initiative with partner mulu. Direct Marketing News The controversy surrounding the collection of online sales tax isn't new, but the renewed fervor buzzing around it is. http://www.dmnews.com/online-sales-tax-still-tops-the-agenda-for-major-retailers/article/231457/ Sun, 01 Apr 2012 04:00:00 GMT The controversy surrounding the collection of online sales tax isn't new, but the renewed fervor buzzing around it is. Direct Marketing News Amazon.com and O.co (aka Overstock.com) have canceled their California affiliate advertising contracts as a result of the state's July 1-enacted sales tax law, which requires out-of-state retailers to collect 7.25% base tax on online purchases made by in-state residents. http://www.dmnews.com/amazoncom-oco-terminate-affiliate-ad-contracts-in-california/article/206658/ Fri, 01 Jul 2011 15:57:20 GMT Amazon.com and O.co (aka Overstock.com) have canceled their California affiliate advertising contracts as a result of the state's July 1-enacted sales tax law, which requires out-of-state retailers to collect 7.25% base tax on online purchases made by in-state residents. Direct Marketing News The use of affiliate marketers is a highly efficient and effective way for marketers to generate online traffic and new customers. The lack of control that a marketer has over the actions of its affiliates, however, creates increased risk of regulatory action. http://www.dmnews.com/know-the-risks-in-affiliate-marketing/article/198499/ Wed, 16 Mar 2011 19:56:37 GMT The use of affiliate marketers is a highly efficient and effective way for marketers to generate online traffic and new customers. The lack of control that a marketer has over the actions of its affiliates, however, creates increased risk of regulatory action. Direct Marketing News Ad network Adknowledge has completed its acquisition of affiliate network Hydra Group, effective June 16. Financial terms of the deal have not been disclosed. http://www.dmnews.com/adknowledge-acquires-affiliate-network-hydra-group/article/172958/ Mon, 21 Jun 2010 21:12:37 GMT Ad network Adknowledge has completed its acquisition of affiliate network Hydra Group, effective June 16. Financial terms of the deal have not been disclosed. Direct Marketing News Overton's, a boating and watersports retailer owned by Gander Direct Marketing Services, signed an affiliate marketing agreement with LinkConnector, effective April 9. http://www.dmnews.com/overtons-signs-affiliate-agreement-with-linkconnector/article/167881/ Tue, 13 Apr 2010 19:59:44 GMT Overton's, a boating and watersports retailer owned by Gander Direct Marketing Services, signed an affiliate marketing agreement with LinkConnector, effective April 9. Direct Marketing News Dating sites Date.com, Matchmaker.com and Amor.com have launched a pre-Valentine's Day campaign, partnering with Internet celebrity and philologist Marina Orlova to give registrants the chance to win a date with the Web celebrity. http://www.dmnews.com/dating-sites-launch-sweepstakes-to-gain-members-before-valentines-day/article/161894/ Wed, 20 Jan 2010 20:42:32 GMT Dating sites Date.com, Matchmaker.com and Amor.com have launched a pre-Valentine's Day campaign, partnering with Internet celebrity and philologist Marina Orlova to give registrants the chance to win a date with the Web celebrity. Direct Marketing News Keith Loell, executive creative director at Draftfcb, on New England Lincoln Mercury Dealers' "Follow Me to Bliss" push, Camelback Mountain Resort's postcards and InStyler's affiliate marketing. http://www.dmnews.com/creative-solutions-from-new-england-lincoln-mercury-dealers-camelback-resort-instyler/article/157249/ Mon, 09 Nov 2009 05:00:00 GMT Keith Loell, executive creative director at Draftfcb, on New England Lincoln Mercury Dealers' "Follow Me to Bliss" push, Camelback Mountain Resort's postcards and InStyler's affiliate marketing. Direct Marketing News The Performance Marketing Alliance (PMA) is the latest organization to oppose state tax collection policy based on affiliate marketer location. The trade group announced support on September 2 for a pending New York Supreme Court lawsuit filed by Amazon.com and Overstock.com in July. http://www.dmnews.com/state-taxes-may-impact-affiliates-across-us/article/148688/ Mon, 14 Sep 2009 04:00:00 GMT The Performance Marketing Alliance (PMA) is the latest organization to oppose state tax collection policy based on affiliate marketer location. The trade group announced support on September 2 for a pending New York Supreme Court lawsuit filed by Amazon.com and Overstock.com in July. Direct Marketing News GSI Commerce has acquired certain assets of Internet marketing agency Pepperjam, which operates an affiliate marketing network and offers search engine marketing and online media planning. Nick Pahade, president of GSI Interactive, the firm's digital marketing services agency, said that GSI was also interested in acquiring Pepperjam for its affiliate network's transparency system, which provides advertisers with contact data and promotional methods. http://www.dmnews.com/gsi-commerce-acquires-pepperjam/article/148033/ Wed, 02 Sep 2009 20:17:04 GMT GSI Commerce has acquired certain assets of Internet marketing agency Pepperjam, which operates an affiliate marketing network and offers search engine marketing and online media planning. Nick Pahade, president of GSI Interactive, the firm's digital marketing services agency, said that GSI was also interested in acquiring Pepperjam for its affiliate network's transparency system, which provides advertisers with contact data and promotional methods. Direct Marketing News