Articles tagged with Social Data from Direct Marketing News http://www.dmnews.com/social-data/topic/21780/ Articles tagged with Social Data from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Real-Time Data That Sparkles Natural candle company Diamond Candles uses real-time social and sales data to pump up its fan base and bring in revenue. http://www.dmnews.com/real-time-data-that-sparkles/article/291934/ Mon, 06 May 2013 11:00:00 GMT Natural candle company Diamond Candles uses real-time social and sales data to pump up its fan base and bring in revenue. Direct Marketing News Q&A: Gareth Herschel, research director, Gartner Gartner's Gareth Herschel talks predictive analytics, social data, and tips for getting ahead of the analytics game. http://www.dmnews.com/qa-gareth-herschel-research-director-gartner/article/286531/ Mon, 01 Apr 2013 04:00:00 GMT Gartner's Gareth Herschel talks predictive analytics, social data, and tips for getting ahead of the analytics game. Direct Marketing News Get Insight That's Actionable Big Data is like the population in some emerging countries. There is a lot of it (volume). It's incredibly diverse (variety). And it's growing at an extremely rapid rate (velocity). http://www.dmnews.com/get-insight-thats-actionable/article/281588/ Fri, 01 Mar 2013 05:00:00 GMT Big Data is like the population in some emerging countries. There is a lot of it (volume). It's incredibly diverse (variety). And it's growing at an extremely rapid rate (velocity). Direct Marketing News There's TDA in Your Future and You Should Care Topological data analysis can help marketers discover valuable, unexpected insights from Big Data. http://www.dmnews.com/theres-tda-in-your-future-and-you-should-care/article/280363/ Fri, 15 Feb 2013 12:00:00 GMT Topological data analysis can help marketers discover valuable, unexpected insights from Big Data. Direct Marketing News 3M's Tribal Advantage As one of the world's largest conglomerates, it would be easy to assume that 3M is full of data silos and communications blind alleys—not the case. http://www.dmnews.com/3ms-tribal-advantage/article/273187/ Tue, 01 Jan 2013 05:00:00 GMT As one of the world's largest conglomerates, it would be easy to assume that 3M is full of data silos and communications blind alleys—not the case. Direct Marketing News Blending traditional with social media: A holistic approach On a quest for the social sweet spot—the perfect mix between time-tested one-to-many media and new, engagement-driving one-to-one social strategies. http://www.dmnews.com/blending-traditional-with-social-media-a-holistic-approach/article/273651/ Fri, 21 Dec 2012 03:45:00 GMT On a quest for the social sweet spot—the perfect mix between time-tested one-to-many media and new, engagement-driving one-to-one social strategies. Direct Marketing News Live from DMA2012: Modeling, social listening, and segmentation Direct Marketing News staffers report on noteworthy new products from the convention floor. http://www.dmnews.com/live-from-dma2012-modeling-social-listening-and-segmentation/article/263761/ Mon, 15 Oct 2012 19:36:26 GMT Direct Marketing News staffers report on noteworthy new products from the convention floor. Direct Marketing News