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        <title>Articles tagged with Customer Retention from Direct Marketing News</title>
        <link>http://www.dmnews.com/customer-retention/topic/21621/</link>
        <description>Articles tagged with Customer Retention from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
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            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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          <title>Subscriptions Drive Social Marketing</title>
          <description>Marketers whose firms use a recurring revenue model need to think differently about their approaches to customer acquisition and retention.</description>
          <link>http://www.dmnews.com/subscriptions-drive-social-marketing/article/283876/</link>
          <pubDate>Fri, 15 Mar 2013 11:00:00 GMT</pubDate>
          <itunes:summary>Marketers whose firms use a recurring revenue model need to think differently about their approaches to customer acquisition and retention.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Pushing Through the App Clutter: Analytics Delivers on Engagement</title>
          <description>App developers and brands need to work to remain as relevant as possible—or risk having their creations end up in the virtual dustbin.</description>
          <link>http://www.dmnews.com/pushing-through-the-app-clutter-analytics-delivers-on-engagement/article/281736/</link>
          <pubDate>Wed, 27 Feb 2013 12:00:00 GMT</pubDate>
          <itunes:summary>App developers and brands need to work to remain as relevant as possible—or risk having their creations end up in the virtual dustbin.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Rising to the top in an ocean of offers</title>
          <description>New movers are so inundated with marketing messages that businesses have to develop sharp strategies and targeting tactics to ensure their offer is getting attention.</description>
          <link>http://www.dmnews.com/rising-to-the-top-in-an-ocean-of-offers/article/271137/</link>
          <pubDate>Tue, 04 Dec 2012 19:34:30 GMT</pubDate>
          <itunes:summary>New movers are so inundated with marketing messages that businesses have to develop sharp strategies and targeting tactics to ensure their offer is getting attention.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Customer loyalty is a moving target</title>
          <description>Moving residences prompts purchases, but also tests customers&apos; loyalty to current providers.</description>
          <link>http://www.dmnews.com/customer-loyalty-is-a-moving-target/article/262685/</link>
          <pubDate>Mon, 08 Oct 2012 16:22:08 GMT</pubDate>
          <itunes:summary>Moving residences prompts purchases, but also tests customers&apos; loyalty to current providers.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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