http://www.dmnews.com/revenue-marketing/topic/21283/ Articles tagged with Revenue Marketing from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Natural candle company Diamond Candles uses real-time social and sales data to pump up its fan base and bring in revenue. http://www.dmnews.com/real-time-data-that-sparkles/article/291934/ Mon, 06 May 2013 11:00:00 GMT Natural candle company Diamond Candles uses real-time social and sales data to pump up its fan base and bring in revenue. Direct Marketing News Three keys to realizing value from social media marketing initiatives. http://www.dmnews.com/the-business-side-of-social-marketing/article/278457/ Thu, 31 Jan 2013 18:42:09 GMT Three keys to realizing value from social media marketing initiatives. Direct Marketing News A recent survey uncovers a significantly higher success rate at B2B companies that both track marketing results using ROI metrics and use marketing automation tools. http://www.dmnews.com/metrics-and-technology-unite/article/260238/ Fri, 21 Sep 2012 21:56:04 GMT A recent survey uncovers a significantly higher success rate at B2B companies that both track marketing results using ROI metrics and use marketing automation tools. Direct Marketing News