http://www.dmnews.com/multichannel-marketing/topic/21271/ Articles tagged with Multichannel Marketing from Direct Marketing News Direct Marketing News web@haymarketmedia.com no This Kraft brand is one hot dog when it comes to creating seamless customer experiences http://www.dmnews.com/oscar-mayer-is-no-wiener-when-it-comes-to-mobile/article/294309/ Wed, 22 May 2013 13:48:00 GMT This Kraft brand is one hot dog when it comes to creating seamless customer experiences Direct Marketing News More than just marketing in the channels customers use, marketers should provide purchase ability, as well. http://www.dmnews.com/ready-for-an-omnichannel-world-your-customers-are/article/294174/ Tue, 21 May 2013 12:44:50 GMT More than just marketing in the channels customers use, marketers should provide purchase ability, as well. Direct Marketing News They say the way to a man's heart is through his stomach. But what about his nose http://www.dmnews.com/yankee-candle-lures-men-with-bacon-and-popcorn/article/293548/ Wed, 15 May 2013 21:04:26 GMT They say the way to a man's heart is through his stomach. But what about his nose Direct Marketing News Perrigo educates consumers about store brand medications with a digitally-focused multichannel campaign http://www.dmnews.com/multichannel-is-perrigos-marketing-cure/article/293368/ Tue, 14 May 2013 21:44:37 GMT Perrigo educates consumers about store brand medications with a digitally-focused multichannel campaign Direct Marketing News SALT and SS+K created a horror film to address student debt. See how—if you dare! http://www.dmnews.com/you-can-run-but-you-cant-hide-from-authenticity/article/292794/ Fri, 10 May 2013 13:47:09 GMT SALT and SS+K created a horror film to address student debt. See how—if you dare! Direct Marketing News It's no secret! Digital and sampling are top-notch marketing agents http://www.dmnews.com/multichannel-marketing-makes-scott-naturals-mission-possible/article/292453/ Wed, 08 May 2013 16:23:45 GMT It's no secret! Digital and sampling are top-notch marketing agents Direct Marketing News The big red star retailer celebrates America with integrated marketing campaign http://www.dmnews.com/macys-shows-its-stars-and-stripes-in-a-patriotic-campaign/article/291230/ Tue, 30 Apr 2013 18:40:06 GMT The big red star retailer celebrates America with integrated marketing campaign Direct Marketing News 3 strategies marketers need to know to tap into their female influencers http://www.dmnews.com/women-lead-in-brand-advocacy/article/289299/ Wed, 17 Apr 2013 19:38:24 GMT 3 strategies marketers need to know to tap into their female influencers Direct Marketing News Support the email, social coalition http://www.dmnews.com/are-your-nonprofit-emails-profitable/article/288141/ Wed, 10 Apr 2013 12:00:00 GMT Support the email, social coalition Direct Marketing News To stay technologically competitive, the issue is not just adopting the newest tools, but integrating them with existing systems. http://www.dmnews.com/back-to-the-future-old-school-technologies-drive-innovation/article/284839/ Tue, 19 Mar 2013 11:00:00 GMT To stay technologically competitive, the issue is not just adopting the newest tools, but integrating them with existing systems. Direct Marketing News