http://www.dmnews.com/onetoone/topic/2027/ Articles tagged with One-To-One from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Advertisers today—whether B2C or direct-to-consumer (D2C)—must build a robust connection directly with prospects by developing a comprehensive, integrated branding and media approach. http://www.dmnews.com/building-direct-connections/article/290484/ Wed, 01 May 2013 04:00:00 GMT Advertisers today—whether B2C or direct-to-consumer (D2C)—must build a robust connection directly with prospects by developing a comprehensive, integrated branding and media approach. Direct Marketing News On a quest for the social sweet spot—the perfect mix between time-tested one-to-many media and new, engagement-driving one-to-one social strategies. http://www.dmnews.com/blending-traditional-with-social-media-a-holistic-approach/article/273651/ Fri, 21 Dec 2012 03:45:00 GMT On a quest for the social sweet spot—the perfect mix between time-tested one-to-many media and new, engagement-driving one-to-one social strategies. Direct Marketing News Vertis' CEO Allen on what print marketers need to know about digital and database marketing http://www.dmnews.com/data-driving-digital-transition/article/140556/ Mon, 27 Jul 2009 04:00:00 GMT Vertis' CEO Allen on what print marketers need to know about digital and database marketing Direct Marketing News