http://www.dmnews.com/rtb/topic/20259/ Articles tagged with RTB from Direct Marketing News Direct Marketing News web@haymarketmedia.com no In its report "Real-time Bidding: The Online Ad Exchange," research firm Parks Associates predicts advertising revenues from real-time bidding practices will be worth $7 billion in North America by 2017. http://www.dmnews.com/parks-associates-rtb-will-change-online-display-advertising/article/253764/ Tue, 07 Aug 2012 21:40:50 GMT In its report "Real-time Bidding: The Online Ad Exchange," research firm Parks Associates predicts advertising revenues from real-time bidding practices will be worth $7 billion in North America by 2017. Direct Marketing News