http://www.dmnews.com/crm-marketing/topic/19527/ Articles tagged with CRM Marketing from Direct Marketing News Direct Marketing News web@haymarketmedia.com no The case for a global CRM strategy that supports existing global marketing initiatives. http://www.dmnews.com/building-a-crm-strategy-bric-by-bric/article/275313/ Tue, 08 Jan 2013 20:44:00 GMT The case for a global CRM strategy that supports existing global marketing initiatives. Direct Marketing News Direct marketing and customer data—it's a match made in heaven, but only if you do it right. The 2013 Essential Guide to Data-Driven Marketing is packed with data insights to make sure you are. http://www.dmnews.com/2013-essential-guide-to-data-driven-marketing/article/274563/ Wed, 02 Jan 2013 22:46:43 GMT Direct marketing and customer data—it's a match made in heaven, but only if you do it right. The 2013 Essential Guide to Data-Driven Marketing is packed with data insights to make sure you are. Direct Marketing News Using data to align marketers' perceptions with the actual customer experience. http://www.dmnews.com/marketer-vs-reality/article/273877/ Tue, 01 Jan 2013 05:00:00 GMT Using data to align marketers' perceptions with the actual customer experience. Direct Marketing News Silverpop, a provider of digital marketing technologies, has partnered with CRM data integration solutions provider Scribe Software to integrate its marketing capabilities with Microsoft's software package. http://www.dmnews.com/silverpop-and-scribe-team-up-to-tap-into-microsoft-dynamics-crm/article/249524/ Mon, 09 Jul 2012 21:35:54 GMT Silverpop, a provider of digital marketing technologies, has partnered with CRM data integration solutions provider Scribe Software to integrate its marketing capabilities with Microsoft's software package. Direct Marketing News