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        <title>Articles tagged with Sales-Ready Leads from Direct Marketing News</title>
        <link>http://www.dmnews.com/salesready-leads/topic/1897/</link>
        <description>Articles tagged with Sales-Ready Leads from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
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            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
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          <title>Four tips when hiring top talent for sales lead generation</title>
          <description>B2B sales lead generation is all about building and nurturing solid customer relationships—and that means hiring the right people for your team.</description>
          <link>http://www.dmnews.com/four-tips-when-hiring-top-talent-for-sales-lead-generation/article/256299/</link>
          <pubDate>Sat, 01 Sep 2012 04:00:00 GMT</pubDate>
          <itunes:summary>B2B sales lead generation is all about building and nurturing solid customer relationships—and that means hiring the right people for your team.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Plug-ins: lead generation</title>
          <description>Generating qualified, sales-ready leads is often a primary objective for b-to-b direct marketers. The good news is that direct marketing, if done right, is one of the most effective ways to generate, nurture and qualify leads.</description>
          <link>http://www.dmnews.com/plug-ins-lead-generation/article/212422/</link>
          <pubDate>Sat, 01 Oct 2011 04:00:00 GMT</pubDate>
          <itunes:summary>Generating qualified, sales-ready leads is often a primary objective for b-to-b direct marketers. The good news is that direct marketing, if done right, is one of the most effective ways to generate, nurture and qualify leads.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Problem Solver: How can b-to-b marketers stretch their marketing budget to generate leads in this economy? </title>
          <description>With too few dollars in the ever-shrinking b-to-b marketing budget, marketers are hard-pressed to quickly generate qualified, sales-ready leads. M. H. (Mac) McIntosh, president and principal consultant of Mac McIntosh Inc., suggests eight tips for making the most of a minimal budget.</description>
          <link>http://www.dmnews.com/problem-solver-how-can-b-to-b-marketers-stretch-their-marketing-budget-to-generate-leads-in-this-economy/article/140289/</link>
          <pubDate>Mon, 20 Jul 2009 14:15:42 GMT</pubDate>
          <itunes:summary>With too few dollars in the ever-shrinking b-to-b marketing budget, marketers are hard-pressed to quickly generate qualified, sales-ready leads. M. H. (Mac) McIntosh, president and principal consultant of Mac McIntosh Inc., suggests eight tips for making the most of a minimal budget.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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