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        <title>Articles tagged with Doubleclick from Direct Marketing News</title>
        <link>http://www.dmnews.com/doubleclick/topic/18618/</link>
        <description>Articles tagged with Doubleclick from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
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            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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          <title>Google revamps its integrated ad platform</title>
          <description>Google unveiled on June 5 what it called the &quot;biggest ever overhaul&quot; of its DoubleClick ad platform, a tool that aims to enable marketers and agencies to more easily manage their ad campaigns across a variety of channels.</description>
          <link>http://www.dmnews.com/google-revamps-its-integrated-ad-platform/article/244420/</link>
          <pubDate>Tue, 05 Jun 2012 21:16:56 GMT</pubDate>
          <itunes:summary>Google unveiled on June 5 what it called the &quot;biggest ever overhaul&quot; of its DoubleClick ad platform, a tool that aims to enable marketers and agencies to more easily manage their ad campaigns across a variety of channels.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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