http://www.dmnews.com/direct-marketing/topic/1718/ Articles tagged with Direct Marketing from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Think direct mail is old school? Think again. http://www.dmnews.com/out-of-the-box-thinking/article/293862/ Fri, 17 May 2013 18:54:15 GMT Think direct mail is old school? Think again. Direct Marketing News Burgeoning digital channels and new avenues of customer insight give marketers new opportunities to build affinity and sales through direct marketing. http://www.dmnews.com/direct-marketing-more-relevant-than-ever/article/291636/ Thu, 02 May 2013 13:01:04 GMT Burgeoning digital channels and new avenues of customer insight give marketers new opportunities to build affinity and sales through direct marketing. Direct Marketing News On average, 28% of marketers say they have reduced their traditional advertising budget to fund digital marketing activities. http://www.dmnews.com/companies-set-to-increase-spending-on-digital-marketing/article/289035/ Tue, 16 Apr 2013 16:11:12 GMT On average, 28% of marketers say they have reduced their traditional advertising budget to fund digital marketing activities. Direct Marketing News What's in our mailbox this month: mailers from botanic gardens. http://www.dmnews.com/delivered-botanic-gardens/article/286538/ Mon, 01 Apr 2013 04:00:00 GMT What's in our mailbox this month: mailers from botanic gardens. Direct Marketing News Building a list takes time and resources, but some experts say that buying the wrong list can cost businesses their reputation. http://www.dmnews.com/list-buying-versus-list-building/article/286516/ Mon, 01 Apr 2013 04:00:00 GMT Building a list takes time and resources, but some experts say that buying the wrong list can cost businesses their reputation. Direct Marketing News You came hungry. You left inspired. Meet the exceptional female CMOs honored at the inaugural Marketing Hall of Femme event. http://www.dmnews.com/putting-the-excellence-in-xx/article/285371/ Fri, 22 Mar 2013 11:00:00 GMT You came hungry. You left inspired. Meet the exceptional female CMOs honored at the inaugural Marketing Hall of Femme event. Direct Marketing News Direct Marketing News recently asked readers what they enjoy most about being a marketing leader, and their answers were great. http://www.dmnews.com/infographic-the-people-side-of-marketing/article/281587/ Fri, 01 Mar 2013 05:00:00 GMT Direct Marketing News recently asked readers what they enjoy most about being a marketing leader, and their answers were great. Direct Marketing News Observations from around the Twitter-sphere. http://www.dmnews.com/marketing-chatter-march-2013/article/281583/ Fri, 01 Mar 2013 05:00:00 GMT Observations from around the Twitter-sphere. Direct Marketing News The USPS launches enhancements to small business service Every Door Direct Mail. http://www.dmnews.com/direct-mail-for-all/article/280453/ Thu, 14 Feb 2013 18:31:07 GMT The USPS launches enhancements to small business service Every Door Direct Mail. Direct Marketing News 5 easy steps to identify the "real" influencers to target in your latest direct marketing campaign. http://www.dmnews.com/connect-the-dm-dots/article/278951/ Fri, 08 Feb 2013 12:00:00 GMT 5 easy steps to identify the "real" influencers to target in your latest direct marketing campaign. Direct Marketing News