http://www.dmnews.com/circulation-management/topic/1669/ Articles tagged with Circulation Management from Direct Marketing News Direct Marketing News web@haymarketmedia.com no The Audit Bureau of Circulations will launch a tool May 3 that will allow marketers, agencies and publishers to search daily newspaper circulation figures and create custom evaluations from the company's eFAS-FAX report. http://www.dmnews.com/abc-to-introduce-newspaper-circulation-tool/article/198810/ Mon, 21 Mar 2011 14:54:50 GMT The Audit Bureau of Circulations will launch a tool May 3 that will allow marketers, agencies and publishers to search daily newspaper circulation figures and create custom evaluations from the company's eFAS-FAX report. Direct Marketing News 'Upscale' magazine awarded Adrea Rubin management of its expires list on April 29. The file is new to the market. http://www.dmnews.com/upscale-assigns-expires-list-to-adrea-rubin/article/169035/ Thu, 29 Apr 2010 20:48:05 GMT 'Upscale' magazine awarded Adrea Rubin management of its expires list on April 29. The file is new to the market. Direct Marketing News ABCi, the Audit Bureau of Circulations' interactive unit, announced April 22 that it has partnered with Verve Wireless to audit newspapers' mobile content delivered with Verve's publishing platform. http://www.dmnews.com/abc-verve-wireless-partner-on-mobile-circulation-data/article/168574/ Thu, 22 Apr 2010 21:33:39 GMT ABCi, the Audit Bureau of Circulations' interactive unit, announced April 22 that it has partnered with Verve Wireless to audit newspapers' mobile content delivered with Verve's publishing platform. Direct Marketing News 'Software Magazine' turned over management of its subscriber file to Statlistics on April 20. List Incorporated previously managed the file. http://www.dmnews.com/software-magazine-awards-statlistics-list-management/article/168407/ Tue, 20 Apr 2010 20:51:15 GMT 'Software Magazine' turned over management of its subscriber file to Statlistics on April 20. List Incorporated previously managed the file. Direct Marketing News The publishing industry is looking to the iPad to stanch the exodus of print subscribers - and the ad dollars that followed them. http://www.dmnews.com/publishers-expect-subscription-lift-from-ipad/article/168324/ Mon, 19 Apr 2010 20:30:41 GMT The publishing industry is looking to the iPad to stanch the exodus of print subscribers - and the ad dollars that followed them. Direct Marketing News Red 7 Media has combined 'Folio' and 'Audience Development' magazines. 'Audience Development,' which had a frequency of 10 issues per year, is now polybagged quarterly with 'Folio,' which is distributed monthly. 'Audience Development' was first included in Folio's January 2010 issue. http://www.dmnews.com/folio-and-audience-development-magazines-merge/article/166555/ Thu, 25 Mar 2010 18:28:15 GMT Red 7 Media has combined 'Folio' and 'Audience Development' magazines. 'Audience Development,' which had a frequency of 10 issues per year, is now polybagged quarterly with 'Folio,' which is distributed monthly. 'Audience Development' was first included in Folio's January 2010 issue. Direct Marketing News Industry expert Julian Baim, chief research officer of print rating service MRI describes the evolution of circulation and audience measurement. http://www.dmnews.com/five-questions-for-julian-baim-chief-research-officer-mri/article/139878/ Fri, 10 Jul 2009 16:26:01 GMT Industry expert Julian Baim, chief research officer of print rating service MRI describes the evolution of circulation and audience measurement. Direct Marketing News A focus on margins, efficient data systems, solid analytics and customer service are among the essential components necessary for marketers to grow and profit during the economic recession, according to Donald Libey, president of Libey Inc., the keynote speaker on July 9 at the MeritDirect Co-op, an annual meeting for clients and members of the list world. Libey was optimistic about the future. http://www.dmnews.com/list-industry-needs-recovery-plan-says-libey/article/139782/ Thu, 09 Jul 2009 15:34:15 GMT A focus on margins, efficient data systems, solid analytics and customer service are among the essential components necessary for marketers to grow and profit during the economic recession, according to Donald Libey, president of Libey Inc., the keynote speaker on July 9 at the MeritDirect Co-op, an annual meeting for clients and members of the list world. Libey was optimistic about the future. Direct Marketing News