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        <title>Articles tagged with Social Meda from Direct Marketing News</title>
        <link>http://www.dmnews.com/social-meda/topic/16490/</link>
        <description>Articles tagged with Social Meda from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
        </itunes:owner>
        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
        <item>
          <title>Funny or Die Takes a Tumblr</title>
          <description>As a forum for content marketing and branding, Tumblr provides certain advantages over Facebook and Twitter.</description>
          <link>http://www.dmnews.com/funny-or-die-takes-a-tumblr/article/280304/</link>
          <pubDate>Wed, 13 Feb 2013 23:35:04 GMT</pubDate>
          <itunes:summary>As a forum for content marketing and branding, Tumblr provides certain advantages over Facebook and Twitter.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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        <item>
          <title>Kirkland&apos;s lead-generating loyalty-building holiday sweepstakes</title>
          <description>Jessica Charlton, social media developer at home décor retailer Kirkland&apos;s discusses the role various channels play in the company&apos;s overall marketing strategy.</description>
          <link>http://www.dmnews.com/kirklands-lead-generating-loyalty-building-holiday-sweepstakes/article/270983/</link>
          <pubDate>Mon, 03 Dec 2012 21:09:41 GMT</pubDate>
          <itunes:summary>Jessica Charlton, social media developer at home décor retailer Kirkland&apos;s discusses the role various channels play in the company&apos;s overall marketing strategy.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Marketers&apos; Black Friday celebration begins early, ends late</title>
          <description>The steady maturation of mobile and social media as marketing channels has turned Black Friday into Black November.</description>
          <link>http://www.dmnews.com/marketers-black-friday-celebration-begins-early-ends-late/article/269462/</link>
          <pubDate>Fri, 23 Nov 2012 12:30:00 GMT</pubDate>
          <itunes:summary>The steady maturation of mobile and social media as marketing channels has turned Black Friday into Black November.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Q&amp;A: Daniel Morel, chairman and CEO, Wunderman</title>
          <description>Wunderman chairman and CEO Daniel Morel on challenges agencies are facing and the opportunities ahead.</description>
          <link>http://www.dmnews.com/qa-daniel-morel-chairman-and-ceo-wunderman/article/242722/</link>
          <pubDate>Fri, 01 Jun 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Wunderman chairman and CEO Daniel Morel on challenges agencies are facing and the opportunities ahead.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>Controlling customers: both freaky and futile</title>
          <description>At SES New York last week, I heard a lot of talk about how &quot;sales and marketing need to come together,&quot; but it really needs to be a trifecta of sales-marketing-customer service.</description>
          <link>http://www.dmnews.com/controlling-customers-both-freaky-and-futile/article/234283/</link>
          <pubDate>Thu, 29 Mar 2012 18:59:09 GMT</pubDate>
          <itunes:summary>At SES New York last week, I heard a lot of talk about how &quot;sales and marketing need to come together,&quot; but it really needs to be a trifecta of sales-marketing-customer service.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
        <item>
          <title>Ford launches gamification campaign</title>
          <description>Ford Motor Co. has launched a gamification campaign to promote its new prime-time reality TV show &quot;Escape Routes,&quot; airing March 31 on NBC, confirmed Aaron Miller, Ford product communications coordinator. The campaign includes a microsite and social media elements.</description>
          <link>http://www.dmnews.com/ford-launches-gamification-campaign/article/233459/</link>
          <pubDate>Fri, 23 Mar 2012 18:42:57 GMT</pubDate>
          <itunes:summary>Ford Motor Co. has launched a gamification campaign to promote its new prime-time reality TV show &quot;Escape Routes,&quot; airing March 31 on NBC, confirmed Aaron Miller, Ford product communications coordinator. The campaign includes a microsite and social media elements.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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