http://www.dmnews.com/tracking/topic/15493/ Articles tagged with Tracking from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Customer satisfaction is a key component of a successful business, whether that enterprise is brick-and-mortar or online. http://www.dmnews.com/support-business-goals-with-customer-experience-monitoring/article/293096/ Fri, 17 May 2013 11:00:00 GMT Customer satisfaction is a key component of a successful business, whether that enterprise is brick-and-mortar or online. Direct Marketing News Some quick info hits to keep you up-to-date, including the number of marketers who track social conversations. http://www.dmnews.com/fast-facts-may-2013/article/290571/ Wed, 01 May 2013 04:00:00 GMT Some quick info hits to keep you up-to-date, including the number of marketers who track social conversations. Direct Marketing News What was the first object you touched when you woke up this morning? My money's on your mobile phone. http://www.dmnews.com/sleeping-with-your-phone/article/287004/ Tue, 02 Apr 2013 11:00:00 GMT What was the first object you touched when you woke up this morning? My money's on your mobile phone. Direct Marketing News The mass of data customers leave behind is of little value unless you unlock that insight and deliver back what is personally compelling to your buyer. http://www.dmnews.com/lifetime-customer-value-wins-the-game-over-time/article/286336/ Mon, 01 Apr 2013 04:00:00 GMT The mass of data customers leave behind is of little value unless you unlock that insight and deliver back what is personally compelling to your buyer. Direct Marketing News 5 easy steps to identify the "real" influencers to target in your latest direct marketing campaign. http://www.dmnews.com/connect-the-dm-dots/article/278951/ Fri, 08 Feb 2013 12:00:00 GMT 5 easy steps to identify the "real" influencers to target in your latest direct marketing campaign. Direct Marketing News On January 28 the USPS began requiring customers who use POSTNET barcodes to transition to new Intelligent Mail barcodes to retain their discounted pricing. http://www.dmnews.com/adding-intelligence-to-the-mailstream/article/278173/ Fri, 01 Feb 2013 05:00:00 GMT On January 28 the USPS began requiring customers who use POSTNET barcodes to transition to new Intelligent Mail barcodes to retain their discounted pricing. Direct Marketing News There are several essential components you must include in your marketing strategy if you want to construct a complete direct mail marketing system. Let's take a look. http://www.dmnews.com/4-components-of-a-complete-direct-mail-system/article/275995/ Wed, 16 Jan 2013 12:00:00 GMT There are several essential components you must include in your marketing strategy if you want to construct a complete direct mail marketing system. Let's take a look. Direct Marketing News Mobile marketing is the next big thing...but it's also still relatively nascent and mobile marketers are making mistakes. http://www.dmnews.com/3-things-mobile-marketers-are-doing-wrong/article/274562/ Wed, 02 Jan 2013 22:17:31 GMT Mobile marketing is the next big thing...but it's also still relatively nascent and mobile marketers are making mistakes. Direct Marketing News Don't get so distracted by Big Data that other challenges or opportunities go unheeded. http://www.dmnews.com/overlook-this-data-issue-and-lose-customers/article/273170/ Tue, 01 Jan 2013 05:00:00 GMT Don't get so distracted by Big Data that other challenges or opportunities go unheeded. Direct Marketing News IBM's holiday Benchmark is a seriously fine-tuned tracking machine and it'll be keeping diligent tabs on digital shopping trends throughout the Thanksgiving holiday. http://www.dmnews.com/feast-your-eyes-on-real-time-holiday-benchmark-data/article/269364/ Wed, 21 Nov 2012 15:21:24 GMT IBM's holiday Benchmark is a seriously fine-tuned tracking machine and it'll be keeping diligent tabs on digital shopping trends throughout the Thanksgiving holiday. Direct Marketing News