http://www.dmnews.com/ecommerce/topic/1542/ Articles tagged with E-Commerce from Direct Marketing News Direct Marketing News web@haymarketmedia.com no When building a marketing plan, marketers shouldn't discount e-commerce, because not every element is about an immediate purchase. http://www.dmnews.com/does-e-commerce-need-a-rebrand/article/299145/ Wed, 19 Jun 2013 11:00:00 GMT When building a marketing plan, marketers shouldn't discount e-commerce, because not every element is about an immediate purchase. Direct Marketing News A Shopatron study finds that retailers are packaging in-store pickups with omnichannel experiences to deliver customer convenience. http://www.dmnews.com/retailers-perk-up-over-in-store-pickups/article/298412/ Wed, 12 Jun 2013 14:41:28 GMT A Shopatron study finds that retailers are packaging in-store pickups with omnichannel experiences to deliver customer convenience. Direct Marketing News It's relatively easy to engage customers on e-commerce websites when marketers know who those customers are, but what about customers who don't sign in? http://www.dmnews.com/3-effective-ways-to-make-e-commerce-more-engaging/article/295400/ Sat, 01 Jun 2013 04:00:00 GMT It's relatively easy to engage customers on e-commerce websites when marketers know who those customers are, but what about customers who don't sign in? Direct Marketing News This lingerie brand isn't skimpy with its mobile strategy. http://www.dmnews.com/fleur-du-mal-dresses-up-customer-shopping-experiences-with-mobile/article/294864/ Fri, 24 May 2013 19:06:37 GMT This lingerie brand isn't skimpy with its mobile strategy. Direct Marketing News A quorum of remote sellers descends on Capitol Hill next week to state the case of consumers and SMBs. http://www.dmnews.com/electronic-retailers-take-a-flier-at-the-marketplace-fairness-act/article/293690/ Thu, 16 May 2013 18:53:07 GMT A quorum of remote sellers descends on Capitol Hill next week to state the case of consumers and SMBs. Direct Marketing News By combining the best of digital marketing with the power of the physical store, expect traditional retailers to not only survive, but to thrive. http://www.dmnews.com/the-physical-store-goes-digital/article/291146/ Fri, 03 May 2013 11:00:00 GMT By combining the best of digital marketing with the power of the physical store, expect traditional retailers to not only survive, but to thrive. Direct Marketing News Our world of direct response has changed; it's no longer just about generating an immediate response from consumers. http://www.dmnews.com/a-direct-response-to-engagement/article/290483/ Wed, 01 May 2013 04:00:00 GMT Our world of direct response has changed; it's no longer just about generating an immediate response from consumers. Direct Marketing News The e-commerce website scrubbed its lists and pumped up its deliverability. http://www.dmnews.com/skincarerxcoms-email-program-gets-a-makeover/article/290585/ Wed, 01 May 2013 04:00:00 GMT The e-commerce website scrubbed its lists and pumped up its deliverability. Direct Marketing News Gaining share in the personal computing market was just the beginning. Now Lenovo wants to reach a new, premium audience. http://www.dmnews.com/lenovo-aims-for-the-high-income-prosumer/article/291047/ Mon, 29 Apr 2013 18:02:39 GMT Gaining share in the personal computing market was just the beginning. Now Lenovo wants to reach a new, premium audience. Direct Marketing News Pinterest rules over Facebook and Twitter when it comes to purchase value. http://www.dmnews.com/infographic-the-rising-king-of-social-sales/article/290699/ Fri, 26 Apr 2013 16:18:49 GMT Pinterest rules over Facebook and Twitter when it comes to purchase value. Direct Marketing News