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        <title>Articles tagged with Customer Loyalty from Direct Marketing News</title>
        <link>http://www.dmnews.com/customer-loyalty/topic/14113/</link>
        <description>Articles tagged with Customer Loyalty from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
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          <title>Reflections and Predictions From the Corner Office</title>
          <description>Williams-Sonoma&apos;s Pat Connolly and Jamie Nordstrom of Nordstrom Direct riff on marketing trends</description>
          <link>http://www.dmnews.com/reflections-and-predictions-from-the-corner-office/article/296861/</link>
          <pubDate>Fri, 07 Jun 2013 18:27:35 GMT</pubDate>
          <itunes:summary>Williams-Sonoma&apos;s Pat Connolly and Jamie Nordstrom of Nordstrom Direct riff on marketing trends</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Turning Loyal Customers Into Brand Evangelists</title>
          <description>Customer loyalty and brand evangelism is all about engagement, whether you&apos;re a regional brand or a national corporation.</description>
          <link>http://www.dmnews.com/turning-loyal-customers-into-brand-evangelists/article/290578/</link>
          <pubDate>Wed, 01 May 2013 04:00:00 GMT</pubDate>
          <itunes:summary>Customer loyalty and brand evangelism is all about engagement, whether you&apos;re a regional brand or a national corporation.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Infographic: Why Gamble With Customers&apos; Loyalty? </title>
          <description>If brands want to win big, they need to incorporate seamless customer experiences.</description>
          <link>http://www.dmnews.com/infographic-why-gamble-with-customers-loyalty/article/289506/</link>
          <pubDate>Fri, 19 Apr 2013 13:30:00 GMT</pubDate>
          <itunes:summary>If brands want to win big, they need to incorporate seamless customer experiences.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Turn Feedback Into Interaction</title>
          <description>One-off, one-ways surveys fall short with customers</description>
          <link>http://www.dmnews.com/turn-feedback-into-interaction/article/289468/</link>
          <pubDate>Thu, 18 Apr 2013 17:15:24 GMT</pubDate>
          <itunes:summary>One-off, one-ways surveys fall short with customers</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
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          <title>The Best Customer Experience: Instant Gratification</title>
          <description>Amazon Prime, McDonald&apos;s Happy Meals, and Starbucks Rewards win top honors in a customer experience survey. Why? They give customers what they want—and fast.</description>
          <link>http://www.dmnews.com/the-best-customer-experience-instant-gratification/article/288389/</link>
          <pubDate>Thu, 11 Apr 2013 16:26:14 GMT</pubDate>
          <itunes:summary>Amazon Prime, McDonald&apos;s Happy Meals, and Starbucks Rewards win top honors in a customer experience survey. Why? They give customers what they want—and fast.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Anatomy of a Loyalty Program: Armadillo Willy&apos;s</title>
          <description>The barbecue chain shares the secret sauce in its tasty loyalty strategy.</description>
          <link>http://www.dmnews.com/anatomy-of-a-loyalty-program-armadillo-willys/article/286536/</link>
          <pubDate>Mon, 01 Apr 2013 04:00:00 GMT</pubDate>
          <itunes:summary>The barbecue chain shares the secret sauce in its tasty loyalty strategy.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Digital Hones Brands&apos; Value-Added Services</title>
          <description>Nike and Charmin &quot;market&quot; by providing digitally enhanced services that build customer loyalty.</description>
          <link>http://www.dmnews.com/digital-hones-brands-value-added-services/article/286450/</link>
          <pubDate>Mon, 01 Apr 2013 04:00:00 GMT</pubDate>
          <itunes:summary>Nike and Charmin &quot;market&quot; by providing digitally enhanced services that build customer loyalty.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Loyalty Driver</title>
          <description>Marketing has an undeniable influence on customer loyalty.</description>
          <link>http://www.dmnews.com/loyalty-driver/article/284643/</link>
          <pubDate>Mon, 01 Apr 2013 04:00:00 GMT</pubDate>
          <itunes:summary>Marketing has an undeniable influence on customer loyalty.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Getting to the Second Sale</title>
          <description>How marketers can move one-and-done customers to repeat buyers.</description>
          <link>http://www.dmnews.com/getting-to-the-second-sale/article/286419/</link>
          <pubDate>Thu, 28 Mar 2013 14:12:49 GMT</pubDate>
          <itunes:summary>How marketers can move one-and-done customers to repeat buyers.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Measuring Customer Loyalty</title>
          <description>The data gained from loyalty programs is invaluable for direct marketing planning.</description>
          <link>http://www.dmnews.com/measuring-customer-loyalty/article/286409/</link>
          <pubDate>Thu, 28 Mar 2013 13:29:34 GMT</pubDate>
          <itunes:summary>The data gained from loyalty programs is invaluable for direct marketing planning.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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