http://www.dmnews.com/technology-adoption/topic/13705/ Articles tagged with Technology Adoption from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Three approaches marketers must take to adapt to marketplace changes and ever-increasing expectations from customers and the C-suite alike. http://www.dmnews.com/the-next-generation-cmo/article/293773/ Fri, 17 May 2013 13:49:11 GMT Three approaches marketers must take to adapt to marketplace changes and ever-increasing expectations from customers and the C-suite alike. Direct Marketing News As customers' demands increase, so must marketers' digital skill sets and budgets. http://www.dmnews.com/infographic-i-want-it-now/article/292530/ Fri, 10 May 2013 11:00:00 GMT As customers' demands increase, so must marketers' digital skill sets and budgets. Direct Marketing News 6 trends marketers should watch to ensure long-term success with their email marketing. http://www.dmnews.com/the-future-of-email-marketing/article/292430/ Wed, 08 May 2013 14:10:37 GMT 6 trends marketers should watch to ensure long-term success with their email marketing. Direct Marketing News What trends are trending? The 2012 40 Under 40 winners talk about the top trends capturing the interest of their customers right now. http://www.dmnews.com/40-under-40-top-trends/article/290980/ Mon, 29 Apr 2013 16:03:54 GMT What trends are trending? The 2012 40 Under 40 winners talk about the top trends capturing the interest of their customers right now. Direct Marketing News The Internet of things—what Forrester refers to as "smart body, smart world"—is not coming soon. It's basically here. But just remember to be useful, not creepy. http://www.dmnews.com/forrester-minority-report-is-not-the-future-of-marketing/article/289672/ Fri, 19 Apr 2013 16:47:49 GMT The Internet of things—what Forrester refers to as "smart body, smart world"—is not coming soon. It's basically here. But just remember to be useful, not creepy. Direct Marketing News Consumers are experiencing a "mobile mind shift"—and according to Forrester Research, brands that don't offer mobile utility will be left eating their competitors' dust. http://www.dmnews.com/forrester-mobile-consumers-want-it-now/article/289482/ Thu, 18 Apr 2013 19:01:21 GMT Consumers are experiencing a "mobile mind shift"—and according to Forrester Research, brands that don't offer mobile utility will be left eating their competitors' dust. Direct Marketing News If a brand can't deliver immediate desired digital experiences, consumers are, like, totally outie. http://www.dmnews.com/ok-you-have-my-attentionfor-300-milliseconds/article/289473/ Thu, 18 Apr 2013 18:06:47 GMT If a brand can't deliver immediate desired digital experiences, consumers are, like, totally outie. Direct Marketing News As a nation obsessed with imparting big, bold monikers on everything, can we not do better than Generation Z for today's teens and tweens? http://www.dmnews.com/word-to-the-wise-generation-z/article/286521/ Mon, 01 Apr 2013 04:00:00 GMT As a nation obsessed with imparting big, bold monikers on everything, can we not do better than Generation Z for today's teens and tweens? Direct Marketing News Capitalizing on mobile momentum to improve the customer experience in 2013. http://www.dmnews.com/mobile-marketing-is-on-the-move/article/285968/ Thu, 28 Mar 2013 11:00:00 GMT Capitalizing on mobile momentum to improve the customer experience in 2013. Direct Marketing News Medialets COO and Chief Revenue Officer Richy Glassberg talks mobile trends for 2013. http://www.dmnews.com/video-richy-glassberg-coo-cro-medialets/article/281049/ Wed, 20 Feb 2013 14:54:38 GMT Medialets COO and Chief Revenue Officer Richy Glassberg talks mobile trends for 2013. Direct Marketing News