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        <title>Articles tagged with Concert from Direct Marketing News</title>
        <link>http://www.dmnews.com/concert/topic/13703/</link>
        <description>Articles tagged with Concert from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
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            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
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          <title>Ticketmaster: Mobile data is the way forward</title>
          <description>Ticketmaster has been actively using mobile technologies to boost commerce and enhance marketing opportunities to its brand partners.</description>
          <link>http://www.dmnews.com/ticketmaster-mobile-data-is-the-way-forward/article/250322/</link>
          <pubDate>Mon, 16 Jul 2012 14:25:19 GMT</pubDate>
          <itunes:summary>Ticketmaster has been actively using mobile technologies to boost commerce and enhance marketing opportunities to its brand partners.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Kodak&apos;s integrated campaign highlights  hip-hop celebs to engage new audience</title>
          <description>To reach the young, urban, socially connected demographic, Kodak introduced an integrated campaign that yielded strong results, leading to a better than 25% increase in purchase consideration for its digital cameras.</description>
          <link>http://www.dmnews.com/kodaks-integrated-campaign-highlights-hip-hop-celebs-to-engage-new-audience/article/210182/</link>
          <pubDate>Thu, 01 Sep 2011 04:00:00 GMT</pubDate>
          <itunes:summary>To reach the young, urban, socially connected demographic, Kodak introduced an integrated campaign that yielded strong results, leading to a better than 25% increase in purchase consideration for its digital cameras.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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