http://www.dmnews.com/inapps/topic/13019/ Articles tagged with In-apps from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Zumobi, a mobile apps and in-app ads publishing company, has released a platform designed to enable brands to integrate rich ads within a mobile application, confirmed Zumobi co-founder and VP of product design John SanGiovanni. http://www.dmnews.com/zumobi-launches-in-app-ad-platform/article/230740/ Mon, 05 Mar 2012 22:39:14 GMT Zumobi, a mobile apps and in-app ads publishing company, has released a platform designed to enable brands to integrate rich ads within a mobile application, confirmed Zumobi co-founder and VP of product design John SanGiovanni. Direct Marketing News Multititle publisher Bonnier Corp. is using email marketing to build relationships with customers who are subscribing to its new iPad magazine. Subscribers who opt in to email messages while buying the digital magazine will receive an email survey with questions about themselves, and what they like and dislike about the iPad edition. http://www.dmnews.com/magazines-rely-on-email-for-app-services/article/205849/ Fri, 01 Jul 2011 04:10:00 GMT Multititle publisher Bonnier Corp. is using email marketing to build relationships with customers who are subscribing to its new iPad magazine. Subscribers who opt in to email messages while buying the digital magazine will receive an email survey with questions about themselves, and what they like and dislike about the iPad edition. Direct Marketing News