http://www.dmnews.com/food/topic/1295/ Articles tagged with Food from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Kraft Macaroni & Cheese's "Dinner, Not Art" initiative has one aim in mind: to help people create lovely macaroni art without putting a single noodle to waste. http://www.dmnews.com/krafts-cool-digital-campaign-is-anything-but-cheesy/article/278260/ Fri, 01 Feb 2013 05:00:00 GMT Kraft Macaroni & Cheese's "Dinner, Not Art" initiative has one aim in mind: to help people create lovely macaroni art without putting a single noodle to waste. Direct Marketing News JELL-O offers Mayan gods JELLO-Pudding in apocalypse-themed campaign http://www.dmnews.com/the-pudding-that-saved-mankind/article/273609/ Thu, 20 Dec 2012 22:05:43 GMT JELL-O offers Mayan gods JELLO-Pudding in apocalypse-themed campaign Direct Marketing News Digital recipe index Allrecipes.com teamed up with Better Homes and Gardens and Campbell's in an aesthetically-pleasing "Best Thanksgiving Ever" Pinterest contest. http://www.dmnews.com/allrecipescom-leverages-pinterest-to-get-allemails/article/270015/ Sat, 01 Dec 2012 05:00:00 GMT Digital recipe index Allrecipes.com teamed up with Better Homes and Gardens and Campbell's in an aesthetically-pleasing "Best Thanksgiving Ever" Pinterest contest. Direct Marketing News Chef Boyardee combined event marketing and social recommendations to build brand advocacy among digitally active moms. http://www.dmnews.com/conagras-engaging-party-campaign-lets-moms-wear-the-chef-boyardee-hat/article/270066/ Sat, 01 Dec 2012 05:00:00 GMT Chef Boyardee combined event marketing and social recommendations to build brand advocacy among digitally active moms. Direct Marketing News Playing off the term "social currency," Kellogg's opened a pop-up store in London's Soho neighborhood dubbed The Tweet Shop. http://www.dmnews.com/londoners-barter-tweets-for-kelloggs-savory-treats/article/269865/ Sat, 01 Dec 2012 05:00:00 GMT Playing off the term "social currency," Kellogg's opened a pop-up store in London's Soho neighborhood dubbed The Tweet Shop. Direct Marketing News Ortega's Mex-Over campaign played on the idea of makeovers and drove a 477% spike on Twitter. http://www.dmnews.com/ortega-promotes-spicy-mexican-makeovers/article/269862/ Sat, 01 Dec 2012 05:00:00 GMT Ortega's Mex-Over campaign played on the idea of makeovers and drove a 477% spike on Twitter. Direct Marketing News It's a burning question: If you were a cheese, what kind of cheese would you be? http://www.dmnews.com/getting-cheesy-with-the-40-under-40/article/267461/ Thu, 08 Nov 2012 12:00:00 GMT It's a burning question: If you were a cheese, what kind of cheese would you be? Direct Marketing News In August Oreo reached the halfway mark of its 100-day Oreo Daily Twist campaign, which portrays historic and current events from the perspective of America's favorite cookie. http://www.dmnews.com/oreos-twisted-ways-to-enjoy-the-cookie/article/260508/ Mon, 01 Oct 2012 05:00:00 GMT In August Oreo reached the halfway mark of its 100-day Oreo Daily Twist campaign, which portrays historic and current events from the perspective of America's favorite cookie. Direct Marketing News Pizza chain Little Caesars enlisted its new AOR to deliver a saucy integrated campaign that instructs customers not to do exactly what the brand does want them to do. http://www.dmnews.com/little-caesars-tops-campaign-with-reverse-psychology/article/260490/ Mon, 01 Oct 2012 04:00:00 GMT Pizza chain Little Caesars enlisted its new AOR to deliver a saucy integrated campaign that instructs customers not to do exactly what the brand does want them to do. Direct Marketing News General Mills encouraged mothers to pin their snack ideas onto the Fiber One-sponsored Pinterest board. http://www.dmnews.com/general-mills-fiber-one-promo-campaign-takes-on-pinterest/article/256305/ Sat, 01 Sep 2012 04:00:00 GMT General Mills encouraged mothers to pin their snack ideas onto the Fiber One-sponsored Pinterest board. Direct Marketing News