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        <title>Articles tagged with Sweepstakes Campaign from Direct Marketing News</title>
        <link>http://www.dmnews.com/sweepstakes-campaign/topic/12646/</link>
        <description>Articles tagged with Sweepstakes Campaign from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
        </itunes:owner>
        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
        </itunes:category> 
        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
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          <title>Kirkland&apos;s lead-generating loyalty-building holiday sweepstakes</title>
          <description>Jessica Charlton, social media developer at home décor retailer Kirkland&apos;s discusses the role various channels play in the company&apos;s overall marketing strategy.</description>
          <link>http://www.dmnews.com/kirklands-lead-generating-loyalty-building-holiday-sweepstakes/article/270983/</link>
          <pubDate>Mon, 03 Dec 2012 21:09:41 GMT</pubDate>
          <itunes:summary>Jessica Charlton, social media developer at home décor retailer Kirkland&apos;s discusses the role various channels play in the company&apos;s overall marketing strategy.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Vera Bradley invites fans to win a spiffy dorm makeover</title>
          <description>Just because college students only live in dorm rooms for one year at a time doesn&apos;t mean their dorms have to be ugly or boring.</description>
          <link>http://www.dmnews.com/vera-bradley-invites-fans-to-win-a-spiffy-dorm-makeover/article/265299/</link>
          <pubDate>Thu, 01 Nov 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Just because college students only live in dorm rooms for one year at a time doesn&apos;t mean their dorms have to be ugly or boring.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Tourism boards use social media for broader reach, better targeting</title>
          <description>Forget about dog-eared road maps and catchy television jingles. These days, travelers are turning to social to map their route.</description>
          <link>http://www.dmnews.com/tourism-boards-use-social-media-for-broader-reach-better-targeting/article/256205/</link>
          <pubDate>Sat, 01 Sep 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Forget about dog-eared road maps and catchy television jingles. These days, travelers are turning to social to map their route.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Fisher Nuts aims for home run</title>
          <description>In a pitch to make Illinois-based Fisher Nuts the snack of choice at baseball stadiums, the brand launched a season-long sweepstakes.</description>
          <link>http://www.dmnews.com/fisher-nuts-aims-for-home-run/article/242649/</link>
          <pubDate>Fri, 01 Jun 2012 04:00:00 GMT</pubDate>
          <itunes:summary>In a pitch to make Illinois-based Fisher Nuts the snack of choice at baseball stadiums, the brand launched a season-long sweepstakes.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Glad&apos;s &quot;wild life&quot; Facebook campaign belongs in the bin</title>
          <description>There&apos;s not a bag big enough to dispose of the Glad Products Company&apos;s recent social venture.</description>
          <link>http://www.dmnews.com/glads-wild-life-facebook-campaign-belongs-in-the-bin/article/237343/</link>
          <pubDate>Tue, 01 May 2012 04:00:00 GMT</pubDate>
          <itunes:summary>There&apos;s not a bag big enough to dispose of the Glad Products Company&apos;s recent social venture.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Target targets &apos;Twi-hards&apos;</title>
          <description>Target provided Twilight fans with a sweepstakes and in-store event they could really sink their teeth into.</description>
          <link>http://www.dmnews.com/target-targets-twi-hards/article/233741/</link>
          <pubDate>Sun, 01 Apr 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Target provided Twilight fans with a sweepstakes and in-store event they could really sink their teeth into.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Five ways interactive content can help publishers pump up web revenues</title>
          <description>Who isn&apos;t looking for ways to boost site revenue? Here are five ways to help you do just that.</description>
          <link>http://www.dmnews.com/five-ways-interactive-content-can-help-publishers-pump-up-web-revenues/article/233777/</link>
          <pubDate>Tue, 27 Mar 2012 04:00:00 GMT</pubDate>
          <itunes:summary>Who isn&apos;t looking for ways to boost site revenue? Here are five ways to help you do just that.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>HGTV kicks off &apos;dream home&apos; digital marketing push</title>
          <description>Scripps Networks kicked off a new digital marketing campaign to promote its HGTV Dream Home sweepstakes, in which consumers can enter to win a custom built dream home near Park City, Utah.</description>
          <link>http://www.dmnews.com/hgtv-kicks-off-dream-home-digital-marketing-push/article/221196/</link>
          <pubDate>Thu, 29 Dec 2011 22:21:24 GMT</pubDate>
          <itunes:summary>Scripps Networks kicked off a new digital marketing campaign to promote its HGTV Dream Home sweepstakes, in which consumers can enter to win a custom built dream home near Park City, Utah.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Spike TV to launch &apos;Flip Men&apos; sweepstakes </title>
          <description>Spike TV will launch a sweepstakes campaign on Nov. 15 to promote the TV series &quot;Flip Men,&quot; said Todd Ames, VP of consumer marketing at the cable network. Spike will leverage the sweepstakes to create an online community centered on the program and collect data to market the series and cross-promote other products.</description>
          <link>http://www.dmnews.com/spike-tv-to-launch-flip-men-sweepstakes/article/216479/</link>
          <pubDate>Thu, 10 Nov 2011 19:10:50 GMT</pubDate>
          <itunes:summary>Spike TV will launch a sweepstakes campaign on Nov. 15 to promote the TV series &quot;Flip Men,&quot; said Todd Ames, VP of consumer marketing at the cable network. Spike will leverage the sweepstakes to create an online community centered on the program and collect data to market the series and cross-promote other products.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Smoothie King launches Facebook sweepstakes</title>
          <description>Nutritional drinks franchise Smoothie King launched a Facebook sweepstakes campaign in collaboration with social marketing agency Saeger Media Group to promote the company&apos;s Lean1 Smoothie product, said Bobby Williams, VP of marketing at Smoothie King.</description>
          <link>http://www.dmnews.com/smoothie-king-launches-facebook-sweepstakes/article/214200/</link>
          <pubDate>Wed, 12 Oct 2011 20:00:00 GMT</pubDate>
          <itunes:summary>Nutritional drinks franchise Smoothie King launched a Facebook sweepstakes campaign in collaboration with social marketing agency Saeger Media Group to promote the company&apos;s Lean1 Smoothie product, said Bobby Williams, VP of marketing at Smoothie King.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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