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        <title>Articles tagged with Partnerships from Direct Marketing News</title>
        <link>http://www.dmnews.com/partnerships/topic/12626/</link>
        <description>Articles tagged with Partnerships from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
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          <title>How to Court Your Business Partner</title>
          <description>Three tips on how to find the brand partner of your dreams.</description>
          <link>http://www.dmnews.com/how-to-court-your-business-partner/article/286155/</link>
          <pubDate>Wed, 27 Mar 2013 14:00:00 GMT</pubDate>
          <itunes:summary>Three tips on how to find the brand partner of your dreams.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>You&apos;re Wrong: Musings on the word &apos;Partnership&apos;</title>
          <description>Partnership...and the three ways you can tell if that word means anything.</description>
          <link>http://www.dmnews.com/youre-wrong-musings-on-the-word-partnership/article/273874/</link>
          <pubDate>Mon, 31 Dec 2012 12:00:00 GMT</pubDate>
          <itunes:summary>Partnership...and the three ways you can tell if that word means anything.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>The benefits of treating brands like subscribers</title>
          <description>It doesn&apos;t take an advanced degree in economics to crunch the numbers currently plaguing the magazine industry—but partnership marketing can save the day.</description>
          <link>http://www.dmnews.com/the-benefits-of-treating-brands-like-subscribers/article/269733/</link>
          <pubDate>Fri, 30 Nov 2012 12:00:00 GMT</pubDate>
          <itunes:summary>It doesn&apos;t take an advanced degree in economics to crunch the numbers currently plaguing the magazine industry—but partnership marketing can save the day.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>AMA taps IBM&apos;s Smarter Commerce suite</title>
          <description>IBM announced on September 6 at the Smarter Commerce Global Summit the newest addition to its client roster: the American Marketing Association (AMA), one of the largest marketing organizations in the world.</description>
          <link>http://www.dmnews.com/ama-taps-ibms-smarter-commerce-suite/article/257720/</link>
          <pubDate>Fri, 07 Sep 2012 03:54:00 GMT</pubDate>
          <itunes:summary>IBM announced on September 6 at the Smarter Commerce Global Summit the newest addition to its client roster: the American Marketing Association (AMA), one of the largest marketing organizations in the world.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Cox widens political advertising reach with Gannett partnership</title>
          <description>Cox Digital Solutions, an online advertising solutions firm, is partnering with Gannett, a media and marketing solutions company.</description>
          <link>http://www.dmnews.com/cox-widens-political-advertising-reach-with-gannett-partnership/article/250041/</link>
          <pubDate>Thu, 12 Jul 2012 21:39:39 GMT</pubDate>
          <itunes:summary>Cox Digital Solutions, an online advertising solutions firm, is partnering with Gannett, a media and marketing solutions company.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Channel IQ launches e-commerce directory</title>
          <description>Channel IQ launched what it calls the first ever e-commerce directory designed to foster relationships between retailers and manufacturers.</description>
          <link>http://www.dmnews.com/channel-iq-launches-e-commerce-directory/article/244616/</link>
          <pubDate>Wed, 06 Jun 2012 21:25:56 GMT</pubDate>
          <itunes:summary>Channel IQ launched what it calls the first ever e-commerce directory designed to foster relationships between retailers and manufacturers.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>GQ partners with Nordstrom&apos;s e-commerce site</title>
          <description>Nordstrom, Inc., and men&apos;s lifestlye magazine GQ are partnering to integrate GQ editorial content into Nordstrom&apos;s e-commerce site over a six-month period.</description>
          <link>http://www.dmnews.com/gq-partners-with-nordstroms-e-commerce-site/article/243629/</link>
          <pubDate>Thu, 31 May 2012 21:08:13 GMT</pubDate>
          <itunes:summary>Nordstrom, Inc., and men&apos;s lifestlye magazine GQ are partnering to integrate GQ editorial content into Nordstrom&apos;s e-commerce site over a six-month period.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Psychic Friends Network revamps site for younger demographic</title>
          <description>The Psychic Friends Network is partnering with digital marketing solutions provider New Media Plus for a mid-June revamp of the PFNI website.</description>
          <link>http://www.dmnews.com/psychic-friends-network-revamps-site-for-younger-demographic/article/243432/</link>
          <pubDate>Wed, 30 May 2012 18:11:17 GMT</pubDate>
          <itunes:summary>The Psychic Friends Network is partnering with digital marketing solutions provider New Media Plus for a mid-June revamp of the PFNI website.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>24/7 Media partners with Microsoft Advertising</title>
          <description>Marketing technology provider 24/7 Media, a subsidiary of holding company WPP, will partner with Microsoft Advertising, said Ari Bluman, president of 24/7 Media division Real Media Group.</description>
          <link>http://www.dmnews.com/247-media-partners-with-microsoft-advertising/article/242547/</link>
          <pubDate>Wed, 23 May 2012 21:27:36 GMT</pubDate>
          <itunes:summary>Marketing technology provider 24/7 Media, a subsidiary of holding company WPP, will partner with Microsoft Advertising, said Ari Bluman, president of 24/7 Media division Real Media Group.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Piaggio Group Americas partners with digital agency Invoke</title>
          <description>Piaggio Group Americas, the North American importer of Piaggio motorcycles and motor scooters, has appointed as its partner digital agency Invoke Media, said Melissa MacCaull, VP of Piaggio Group Americas.</description>
          <link>http://www.dmnews.com/piaggio-group-americas-partners-with-digital-agency-invoke/article/235228/</link>
          <pubDate>Wed, 04 Apr 2012 20:28:12 GMT</pubDate>
          <itunes:summary>Piaggio Group Americas, the North American importer of Piaggio motorcycles and motor scooters, has appointed as its partner digital agency Invoke Media, said Melissa MacCaull, VP of Piaggio Group Americas.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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