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        <title>Articles tagged with Digital from Direct Marketing News</title>
        <link>http://www.dmnews.com/digital/topic/1255/</link>
        <description>Articles tagged with Digital from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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          <title>For Club Monaco, Social is Always in Season</title>
          <description>Social engagement is all the rage, whether spring, summer, fall, or winter</description>
          <link>http://www.dmnews.com/for-club-monaco-social-is-always-in-season/article/293868/</link>
          <pubDate>Fri, 17 May 2013 19:42:38 GMT</pubDate>
          <itunes:summary>Social engagement is all the rage, whether spring, summer, fall, or winter</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Yankee Candle Lures Men With Bacon and Popcorn</title>
          <description>They say the way to a man&apos;s heart is through his stomach. But what about his nose</description>
          <link>http://www.dmnews.com/yankee-candle-lures-men-with-bacon-and-popcorn/article/293548/</link>
          <pubDate>Wed, 15 May 2013 21:04:26 GMT</pubDate>
          <itunes:summary>They say the way to a man&apos;s heart is through his stomach. But what about his nose</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>You Can Run, but You Can&apos;t Hide From Authenticity</title>
          <description>SALT and SS+K created a horror film to address student debt. See how—if you dare!</description>
          <link>http://www.dmnews.com/you-can-run-but-you-cant-hide-from-authenticity/article/292794/</link>
          <pubDate>Fri, 10 May 2013 13:47:09 GMT</pubDate>
          <itunes:summary>SALT and SS+K created a horror film to address student debt. See how—if you dare!</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Multichannel Marketing Makes Scott Naturals&apos; Mission Possible </title>
          <description>It&apos;s no secret! Digital and sampling are top-notch marketing agents</description>
          <link>http://www.dmnews.com/multichannel-marketing-makes-scott-naturals-mission-possible/article/292453/</link>
          <pubDate>Wed, 08 May 2013 16:23:45 GMT</pubDate>
          <itunes:summary>It&apos;s no secret! Digital and sampling are top-notch marketing agents</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Indochino Suits Up Its Digital Channels</title>
          <description>The online made-to-measure suit retailer tracks its customers&apos; path-to-purchase to optimize its digital strategies.</description>
          <link>http://www.dmnews.com/indochino-suits-up-its-digital-channels/article/292168/</link>
          <pubDate>Mon, 06 May 2013 19:33:21 GMT</pubDate>
          <itunes:summary>The online made-to-measure suit retailer tracks its customers&apos; path-to-purchase to optimize its digital strategies.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Macy&apos;s Shows its Stars and Stripes in a Patriotic Campaign</title>
          <description>The big red star retailer celebrates America with integrated marketing campaign</description>
          <link>http://www.dmnews.com/macys-shows-its-stars-and-stripes-in-a-patriotic-campaign/article/291230/</link>
          <pubDate>Tue, 30 Apr 2013 18:40:06 GMT</pubDate>
          <itunes:summary>The big red star retailer celebrates America with integrated marketing campaign</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Watch This: Comcast and DirecTV Square Off</title>
          <description>Whatever you consider to be &quot;must see,&quot; there&apos;s no shortage of options in digital entertainment. So, how do Comcast and DirecTV stack up against each other? Here&apos;s a quick look at how both companies fare across various marketing channels.</description>
          <link>http://www.dmnews.com/watch-this-comcast-and-directv-square-off/article/290221/</link>
          <pubDate>Wed, 24 Apr 2013 11:00:00 GMT</pubDate>
          <itunes:summary>Whatever you consider to be &quot;must see,&quot; there&apos;s no shortage of options in digital entertainment. So, how do Comcast and DirecTV stack up against each other? Here&apos;s a quick look at how both companies fare across various marketing channels.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Modern Family: A Reality for Today&apos;s Marketers</title>
          <description>Tide, Nordstrom, and Gap are three brands that market to the modern family</description>
          <link>http://www.dmnews.com/modern-family-a-reality-for-todays-marketers/article/289697/</link>
          <pubDate>Fri, 19 Apr 2013 21:20:20 GMT</pubDate>
          <itunes:summary>Tide, Nordstrom, and Gap are three brands that market to the modern family</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Internet Ad Revenues Reach $36.6B, Up 15%</title>
          <description>Marketers should consider shifts in spending when configuring their marketing mix.</description>
          <link>http://www.dmnews.com/internet-ad-revenues-reach-366b-up-15/article/289136/</link>
          <pubDate>Tue, 16 Apr 2013 21:00:01 GMT</pubDate>
          <itunes:summary>Marketers should consider shifts in spending when configuring their marketing mix.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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          <title>Teen Vogue and Toyota Let Teens Steer Campaign Advocacy </title>
          <description>The brands partner to promote safe driving in an integrated campaign</description>
          <link>http://www.dmnews.com/teen-vogue-and-toyota-let-teens-steer-campaign-advocacy/article/288666/</link>
          <pubDate>Fri, 12 Apr 2013 18:11:34 GMT</pubDate>
          <itunes:summary>The brands partner to promote safe driving in an integrated campaign</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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