http://www.dmnews.com/television/topic/1254/ Articles tagged with Television from Direct Marketing News Direct Marketing News web@haymarketmedia.com no The TV data revolution with audience targeting is happening on the local level. http://www.dmnews.com/tuning-in-to-consumers-with-targeted-tv-ads/article/291340/ Wed, 01 May 2013 13:16:11 GMT The TV data revolution with audience targeting is happening on the local level. Direct Marketing News Whatever you consider to be "must see," there's no shortage of options in digital entertainment. So, how do Comcast and DirecTV stack up against each other? Here's a quick look at how both companies fare across various marketing channels. http://www.dmnews.com/watch-this-comcast-and-directv-square-off/article/290221/ Wed, 24 Apr 2013 11:00:00 GMT Whatever you consider to be "must see," there's no shortage of options in digital entertainment. So, how do Comcast and DirecTV stack up against each other? Here's a quick look at how both companies fare across various marketing channels. Direct Marketing News Social TV—it's about more than having a Twitter handle. http://www.dmnews.com/socialtv-work/article/281805/ Tue, 26 Feb 2013 12:00:00 GMT Social TV—it's about more than having a Twitter handle. Direct Marketing News The Ravens did what they could to win the game, but how did the advertising stand up to capturing our attention? http://www.dmnews.com/congrats-baltimore-ravens-but-what-about-those-commercials/article/278991/ Mon, 04 Feb 2013 21:27:22 GMT The Ravens did what they could to win the game, but how did the advertising stand up to capturing our attention? Direct Marketing News Consumers come for the game, but they stay for the commercials. http://www.dmnews.com/infographic-marketers-tackle-the-super-bowl/article/278387/ Fri, 01 Feb 2013 12:00:00 GMT Consumers come for the game, but they stay for the commercials. Direct Marketing News Online ads meet broadcast in a video campaign for historical landmark Biltmore Estate. http://www.dmnews.com/videos-multimedia-marketing-appeal/article/276633/ Mon, 28 Jan 2013 12:00:00 GMT Online ads meet broadcast in a video campaign for historical landmark Biltmore Estate. Direct Marketing News On a mission: Northwest Center's integrated awareness campaign challenges stereotypes and breaks down the status quo. http://www.dmnews.com/nonprofit-supports-diversity-in-business/article/273986/ Tue, 01 Jan 2013 05:00:00 GMT On a mission: Northwest Center's integrated awareness campaign challenges stereotypes and breaks down the status quo. Direct Marketing News JELL-O offers Mayan gods JELLO-Pudding in apocalypse-themed campaign http://www.dmnews.com/the-pudding-that-saved-mankind/article/273609/ Thu, 20 Dec 2012 22:05:43 GMT JELL-O offers Mayan gods JELLO-Pudding in apocalypse-themed campaign Direct Marketing News "Nothing's more important than your clubs" is a tagline designed to resonate with golf enthusiasts, the core target of BBDO New York's recent campaign for FedEx. http://www.dmnews.com/fedex-aims-for-a-hole-in-one-with-its-pga-campaign/article/265300/ Thu, 01 Nov 2012 04:00:00 GMT "Nothing's more important than your clubs" is a tagline designed to resonate with golf enthusiasts, the core target of BBDO New York's recent campaign for FedEx. Direct Marketing News The president race is an epic brand and marketing battle being waged by two warring forces for market supremacy. http://www.dmnews.com/presidential-candidates-fight-to-the-finish-with-strategic-campaigns/article/264672/ Mon, 22 Oct 2012 14:16:35 GMT The president race is an epic brand and marketing battle being waged by two warring forces for market supremacy. Direct Marketing News