http://www.dmnews.com/social-media-campaign/topic/12287/ Articles tagged with Social Media Campaign from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Not for the faint of heart, the centerpiece of RPA's most recent campaign for the Newport Beach Film Festival demonstrates the power of the moving image. http://www.dmnews.com/graphic-film-festival-promo-engages-the-emotions/article/289140/ Mon, 22 Apr 2013 11:00:00 GMT Not for the faint of heart, the centerpiece of RPA's most recent campaign for the Newport Beach Film Festival demonstrates the power of the moving image. Direct Marketing News Wellington brand Hunter Boots and agency We Are Social had a way to keep people's spirits up in gloomy weather: a social campaign called "Together Through Any Weather." http://www.dmnews.com/hunter-boots-campaign-takes-the-gloom-out-of-a-rainy-day/article/286526/ Mon, 01 Apr 2013 04:00:00 GMT Wellington brand Hunter Boots and agency We Are Social had a way to keep people's spirits up in gloomy weather: a social campaign called "Together Through Any Weather." Direct Marketing News "Got the time?" is a question that takes on new meaning in the context of Crispin Porter + Bogusky's new socially based campaign for Diesel Timeframes. http://www.dmnews.com/living-on-the-edgy-diesels-upbeat-take-on-the-death-clock/article/281384/ Mon, 25 Feb 2013 12:00:00 GMT "Got the time?" is a question that takes on new meaning in the context of Crispin Porter + Bogusky's new socially based campaign for Diesel Timeframes. Direct Marketing News Farmers Insurance soups up its marketing with a racing sweepstakes. http://www.dmnews.com/farmers-insurance-puts-the-social-pedal-to-the-medal/article/269863/ Sat, 01 Dec 2012 05:00:00 GMT Farmers Insurance soups up its marketing with a racing sweepstakes. Direct Marketing News Playing off the term "social currency," Kellogg's opened a pop-up store in London's Soho neighborhood dubbed The Tweet Shop. http://www.dmnews.com/londoners-barter-tweets-for-kelloggs-savory-treats/article/269865/ Sat, 01 Dec 2012 05:00:00 GMT Playing off the term "social currency," Kellogg's opened a pop-up store in London's Soho neighborhood dubbed The Tweet Shop. Direct Marketing News Renault tapped Spanish agency Orbital Proximity to devise an ad for Pinterest, despite the fact that the social network doesn't currently allow traditional advertising formats. http://www.dmnews.com/renaults-teeny-twizy-gets-a-charge-on-a-pinterest-banner/article/269864/ Sat, 01 Dec 2012 05:00:00 GMT Renault tapped Spanish agency Orbital Proximity to devise an ad for Pinterest, despite the fact that the social network doesn't currently allow traditional advertising formats. Direct Marketing News R&R can be a scarce commodity among 20- and 30-something moms, which is why Chateau Ste. Michelle, a Washington state-based winery known for its Riesling, turned to Seattle agency Cole & Weber United to uncork an integrated campaign centered on a Facebook application that helps users determine their ideal wine-drinking scenario. http://www.dmnews.com/washington-state-winery-urges-women-to-take-a-well-deserved-minute-to-relax/article/269861/ Sat, 01 Dec 2012 05:00:00 GMT R&R can be a scarce commodity among 20- and 30-something moms, which is why Chateau Ste. Michelle, a Washington state-based winery known for its Riesling, turned to Seattle agency Cole & Weber United to uncork an integrated campaign centered on a Facebook application that helps users determine their ideal wine-drinking scenario. Direct Marketing News It's all about visual content. We all know that—but why don't we put it into practice? http://www.dmnews.com/private-visual-sharing-the-next-big-wave-for-customer-experience/article/262824/ Tue, 09 Oct 2012 14:50:26 GMT It's all about visual content. We all know that—but why don't we put it into practice? Direct Marketing News Coffee drinking is often a social activity, which is why it made sense for Green Mountain to tap BzzAgent to promote its fair trade-certified coffee line. http://www.dmnews.com/green-mountain-coffee-gains-buzz-with-fair-trade-awareness-campaign/article/260506/ Mon, 01 Oct 2012 04:00:00 GMT Coffee drinking is often a social activity, which is why it made sense for Green Mountain to tap BzzAgent to promote its fair trade-certified coffee line. Direct Marketing News Digital shop Firstborn NY took pinning to another level with the "UNIQLO Dry Mesh Project," a social initiative intended to raise awareness about the Japanese clothing brand. http://www.dmnews.com/mass-pinning-event-publicizes-uniqlo-apparel-product-line/article/256277/ Sat, 01 Sep 2012 04:00:00 GMT Digital shop Firstborn NY took pinning to another level with the "UNIQLO Dry Mesh Project," a social initiative intended to raise awareness about the Japanese clothing brand. Direct Marketing News