http://www.dmnews.com/zip-code-rules/topic/12035/ Articles tagged with ZIP Code Rules from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Retail marketers are adjusting their data collection strategies after the California Supreme Court ruled in February that Williams-Sonoma could no longer collect ZIP codes during credit card transactions. Retailers are also concerned that the ruling, which has spawned similar lawsuits, will 
impact other types of data collection. http://www.dmnews.com/marketers-fear-spread-of-ca-zip-code-rules/article/199186/ Fri, 01 Apr 2011 04:00:00 GMT Retail marketers are adjusting their data collection strategies after the California Supreme Court ruled in February that Williams-Sonoma could no longer collect ZIP codes during credit card transactions. Retailers are also concerned that the ruling, which has spawned similar lawsuits, will 
impact other types of data collection. Direct Marketing News