http://www.dmnews.com/hotels/topic/11848/ Articles tagged with Hotels from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Customer service is marketing—without it, there won't be any customers to service. http://www.dmnews.com/sitting-in-the-marriott-lobby-at-115-am/article/287919/ Tue, 09 Apr 2013 11:00:00 GMT Customer service is marketing—without it, there won't be any customers to service. Direct Marketing News Motel 6 reboots its security platform with Crossbeam Systems, Inc. http://www.dmnews.com/do-not-disturb/article/249857/ Wed, 11 Jul 2012 20:40:09 GMT Motel 6 reboots its security platform with Crossbeam Systems, Inc. Direct Marketing News MGM Resorts and Caesars Entertainment on the Vegas strip are in the business of getting you to have fun, let loose and spend. http://www.dmnews.com/casino-and-hotel-giants-fail-to-take-advantage-of-their-direct-and-online-marketing-strategies/article/233760/ Sun, 01 Apr 2012 04:00:00 GMT MGM Resorts and Caesars Entertainment on the Vegas strip are in the business of getting you to have fun, let loose and spend. Direct Marketing News The Hard Rock Hotel & Casino in Las Vegas launched a revamped rewards program designed to provide consumers with points and prizes for activities including gaming, dining and clubbing, said company CMO Brian Bork. The program was designed by L.A.-based agency Meat and Potatoes, Hard Rock Hotel & Casino's AOR. http://www.dmnews.com/hard-rock-hotel-casino-launches-revamped-rewards-program/article/233468/ Fri, 23 Mar 2012 20:25:15 GMT The Hard Rock Hotel & Casino in Las Vegas launched a revamped rewards program designed to provide consumers with points and prizes for activities including gaming, dining and clubbing, said company CMO Brian Bork. The program was designed by L.A.-based agency Meat and Potatoes, Hard Rock Hotel & Casino's AOR. Direct Marketing News Once Chris Gabaldon, chief sales and marketing officer of The Ritz-Carlton Hotel Co. starts talking about his brand, it's hard for him to stop. He gets on a roll, effusing about how the company has navigated the recession, or its recent brand repositioning, or the launch of its loyalty program, The Ritz-Carlton Rewards. Gabaldon's enthusiasm is, as they say, contagious. http://www.dmnews.com/ritz-carlton-cmo-reinvents-luxury/article/217494/ Thu, 01 Dec 2011 05:00:00 GMT Once Chris Gabaldon, chief sales and marketing officer of The Ritz-Carlton Hotel Co. starts talking about his brand, it's hard for him to stop. He gets on a roll, effusing about how the company has navigated the recession, or its recent brand repositioning, or the launch of its loyalty program, The Ritz-Carlton Rewards. Gabaldon's enthusiasm is, as they say, contagious. Direct Marketing News The Ritz-Carlton Hotel Co. launched a $10 million advertising campaign on Sept. 16 to spread awareness of its new brand positioning. The Marriott-owned hotel chain created the effort, which includes direct mail, email, social media and banner ads, with Los Angeles-based agency Team One. http://www.dmnews.com/ritz-carlton-launches-10m-repositioning-campaign/article/212175/ Fri, 16 Sep 2011 19:07:54 GMT The Ritz-Carlton Hotel Co. launched a $10 million advertising campaign on Sept. 16 to spread awareness of its new brand positioning. The Marriott-owned hotel chain created the effort, which includes direct mail, email, social media and banner ads, with Los Angeles-based agency Team One. Direct Marketing News The amount of money spent at US merchant locations increased by 8.8% in June, compared with the prior year, according to First Data Corp.'s SpendTrend analysis for the month. The report measured credit, signature debit, PIN debit, EBT cards and checks spending. http://www.dmnews.com/june-credit-spending-increases-88-report/article/207284/ Tue, 12 Jul 2011 20:05:35 GMT The amount of money spent at US merchant locations increased by 8.8% in June, compared with the prior year, according to First Data Corp.'s SpendTrend analysis for the month. The report measured credit, signature debit, PIN debit, EBT cards and checks spending. Direct Marketing News Cambridge Beaches Resort & Spa will launch a campaign this fall using direct mail, email, social media and banner ads, said Michael Winfield, president and CEO of the company. The Bermuda resort is working with Merge Consumer Marketing, which it selected last month as its AOR after an RFP process that included five agencies. http://www.dmnews.com/bermuda-resort-to-launch-multichannel-fall-campaign-with-new-aor-merge/article/206094/ Fri, 24 Jun 2011 19:31:23 GMT Cambridge Beaches Resort & Spa will launch a campaign this fall using direct mail, email, social media and banner ads, said Michael Winfield, president and CEO of the company. The Bermuda resort is working with Merge Consumer Marketing, which it selected last month as its AOR after an RFP process that included five agencies. Direct Marketing News MGM Resorts International launched a campaign promoting its revamped loyalty program, which offers four tiers of reward options based on customer behavior. http://www.dmnews.com/mgm-resorts-rolls-out-loyalty-program-with-data-fueled-acquisition-campaign/article/197365/ Tue, 01 Mar 2011 05:10:00 GMT MGM Resorts International launched a campaign promoting its revamped loyalty program, which offers four tiers of reward options based on customer behavior. Direct Marketing News Shahnaz Mahmud speaks with David Godsman, VP of global Web at Starwood Hotels, and Jeff Ragovin, chief revenue officer of Buddy Media, at DMA 2010 http://www.dmnews.com/david-godsman-of-starwood-hotels-and-jeff-ragovin-of-buddy-media/article/204625/ Sat, 16 Oct 2010 18:56:00 GMT Shahnaz Mahmud speaks with David Godsman, VP of global Web at Starwood Hotels, and Jeff Ragovin, chief revenue officer of Buddy Media, at DMA 2010 Direct Marketing News