http://www.dmnews.com/facebook-campaign/topic/11479/ Articles tagged with Facebook Campaign from Direct Marketing News Direct Marketing News web@haymarketmedia.com no Just because college students only live in dorm rooms for one year at a time doesn't mean their dorms have to be ugly or boring. http://www.dmnews.com/vera-bradley-invites-fans-to-win-a-spiffy-dorm-makeover/article/265299/ Thu, 01 Nov 2012 04:00:00 GMT Just because college students only live in dorm rooms for one year at a time doesn't mean their dorms have to be ugly or boring. Direct Marketing News Pepsi Next teamed up with Funny or Die to create video skits featuring its Facebook fans tasting its new low-calorie cola beverage. http://www.dmnews.com/first-ever-internet-taste-test/article/242652/ Fri, 01 Jun 2012 04:00:00 GMT Pepsi Next teamed up with Funny or Die to create video skits featuring its Facebook fans tasting its new low-calorie cola beverage. Direct Marketing News It's "not the [IKEA] Kool-Aid" that makes IKEA North America CMO Leontyne Green such a brand evangelist. It's the relevance of the brand itself. http://www.dmnews.com/ikea-cmo-at-home-with-integrated-mix/article/238041/ Tue, 01 May 2012 04:00:00 GMT It's "not the [IKEA] Kool-Aid" that makes IKEA North America CMO Leontyne Green such a brand evangelist. It's the relevance of the brand itself. Direct Marketing News The celebrity-studded "Aid Still Required" online outreach campaign partnered with Internet giving social platform Snoball.com to raise online funds for the ongoing disaster http://www.dmnews.com/celebrities-assist-with-haiti-relief-recovery/article/228912/ Thu, 01 Mar 2012 05:00:00 GMT The celebrity-studded "Aid Still Required" online outreach campaign partnered with Internet giving social platform Snoball.com to raise online funds for the ongoing disaster Direct Marketing News Facebook's plan for a $5 billion initial public offering (IPO) has the potential to change Facebook's advertising structure. http://www.dmnews.com/facebooks-ipo-could-impact-marketing/article/228993/ Thu, 01 Mar 2012 05:00:00 GMT Facebook's plan for a $5 billion initial public offering (IPO) has the potential to change Facebook's advertising structure. Direct Marketing News For users who give Heineken access to their Facebook profiles, the brand's highly original "Serenade" app allows them to craft personalized love songs. http://www.dmnews.com/heineken-serenades-online-crush/article/228909/ Thu, 01 Mar 2012 05:00:00 GMT For users who give Heineken access to their Facebook profiles, the brand's highly original "Serenade" app allows them to craft personalized love songs. Direct Marketing News Facebook will release a new, upgraded ad product on February 29, the company confirmed today to Direct Marketing News. The social network is expected to introduce these new ad products at the fMC event for marketers. http://www.dmnews.com/facebook-to-launch-upgraded-ad-product/article/228862/ Wed, 22 Feb 2012 17:43:32 GMT Facebook will release a new, upgraded ad product on February 29, the company confirmed today to Direct Marketing News. The social network is expected to introduce these new ad products at the fMC event for marketers. Direct Marketing News The "Bring Your Own Friends" campaign from IKEA USA gave back to its customers while at the same time raised money for charity. Who can beat that? http://www.dmnews.com/ikea-enlists-fans-to-target-their-own-friends/article/224896/ Wed, 01 Feb 2012 05:00:00 GMT The "Bring Your Own Friends" campaign from IKEA USA gave back to its customers while at the same time raised money for charity. Who can beat that? Direct Marketing News Though consumers clearly use their tablets to shop — a survey released Jan. 16 by rich media marketing company Zmags found that 87% of tablet owners did their holiday shopping using their tablets this year — only 4% of those surveyed said they prefer using mobile branded apps for shopping. http://www.dmnews.com/survey-only-4-of-consumers-prefer-mobile-apps-when-shopping/article/223147/ Mon, 16 Jan 2012 13:00:00 GMT Though consumers clearly use their tablets to shop — a survey released Jan. 16 by rich media marketing company Zmags found that 87% of tablet owners did their holiday shopping using their tablets this year — only 4% of those surveyed said they prefer using mobile branded apps for shopping. Direct Marketing News At Fitness Magazine, insight is the driver that propels and informs every new initiative. http://www.dmnews.com/engaging-cover-contest-works-out-well-for-fitness-magazine/article/220758/ Sun, 01 Jan 2012 05:00:00 GMT At Fitness Magazine, insight is the driver that propels and informs every new initiative. Direct Marketing News