http://www.dmnews.com/international/topic/10075/ Articles tagged with International from Direct Marketing News Direct Marketing News web@haymarketmedia.com no The 2012 Caples Courageous Summit & Reveal celebrated the most courageous direct marketing campaigns from across the globe. http://www.dmnews.com/caples-courage-inspires-creativity/article/273983/ Tue, 01 Jan 2013 05:00:00 GMT The 2012 Caples Courageous Summit & Reveal celebrated the most courageous direct marketing campaigns from across the globe. Direct Marketing News Swedish contemporary art gallery Bonniers Konsthall crafted a series of exclusive—and hyper-personalized—email invitations to the VIP opening of its "More Than Sound" exhibition. http://www.dmnews.com/art-gallery-puts-a-personal-musical-spin-on-email-invites/article/265313/ Thu, 01 Nov 2012 04:00:00 GMT Swedish contemporary art gallery Bonniers Konsthall crafted a series of exclusive—and hyper-personalized—email invitations to the VIP opening of its "More Than Sound" exhibition. Direct Marketing News Just as aspiring Olympians begin their training years in advance, the marketing departments of global Olympic partners are already planning campaigns for next year's games. http://www.dmnews.com/after-olympics-marketers-train-for-next-campaigns/article/260523/ Mon, 01 Oct 2012 04:00:00 GMT Just as aspiring Olympians begin their training years in advance, the marketing departments of global Olympic partners are already planning campaigns for next year's games. Direct Marketing News FedEx will acquire Polish courier company Opek Sp. z o.o, likely finalizing the sale in late summer, said Jess Bunn, manager of investor relations at FedEx. Bunn did not disclose terms of the acquisition. http://www.dmnews.com/fedex-to-acquire-polish-courier-opek/article/235556/ Fri, 06 Apr 2012 18:25:20 GMT FedEx will acquire Polish courier company Opek Sp. z o.o, likely finalizing the sale in late summer, said Jess Bunn, manager of investor relations at FedEx. Bunn did not disclose terms of the acquisition. Direct Marketing News As a foreigner in Istanbul, you are always regarded as a tourist — and in a way, you can learn a lot about direct marketing, too. http://www.dmnews.com/switzerland--turkey-direct-international-adventures-in-advertising/article/232774/ Tue, 20 Mar 2012 12:40:55 GMT As a foreigner in Istanbul, you are always regarded as a tourist — and in a way, you can learn a lot about direct marketing, too. Direct Marketing News Diesel wants customers to know that finding items to "like" on Facebook is no longer limited to the digital world. Brick-and-mortar customers are now able to scan a quick response (QR) code next to each product across stores in Spain to register that they like the item 
on Facebook, just as they would an online product. http://www.dmnews.com/diesel-elicits-likes-in-spain/article/208798/ Mon, 01 Aug 2011 04:10:00 GMT Diesel wants customers to know that finding items to "like" on Facebook is no longer limited to the digital world. Brick-and-mortar customers are now able to scan a quick response (QR) code next to each product across stores in Spain to register that they like the item 
on Facebook, just as they would an online product. Direct Marketing News For two Saturdays in May, McDonald's
 and Tribal DDB Stockholm gave pedestrians in Stockholm's Stureplan, a busy intersection in the city center, the opportunity to interact with a digital billboard using their mobile phones. http://www.dmnews.com/mcdonalds-boosts-billboard/article/208799/ Mon, 01 Aug 2011 04:00:00 GMT For two Saturdays in May, McDonald's
 and Tribal DDB Stockholm gave pedestrians in Stockholm's Stureplan, a busy intersection in the city center, the opportunity to interact with a digital billboard using their mobile phones. Direct Marketing News DRTV media firm Gotham Direct has opened an office in London, agency president Greg Messerle said July 20. The four-person office will help the agency expose US clients to European markets and attract European clients that want more exposure in the US, he said. The agency is also planning to open a Shanghai office next summer. http://www.dmnews.com/gotham-direct-opens-london-office-plans-shanghai-presence-for-2012/article/207909/ Wed, 20 Jul 2011 16:20:38 GMT DRTV media firm Gotham Direct has opened an office in London, agency president Greg Messerle said July 20. The four-person office will help the agency expose US clients to European markets and attract European clients that want more exposure in the US, he said. The agency is also planning to open a Shanghai office next summer. Direct Marketing News Pitney Bowes launched its marketing global services division last December to better support its individual business units, which each have their own marketing team. http://www.dmnews.com/pitney-bowes-launches-unit-to-improve-marketing-efficiency/article/201381/ Sun, 01 May 2011 04:00:00 GMT Pitney Bowes launched its marketing global services division last December to better support its individual business units, which each have their own marketing team. Direct Marketing News Paul Kemshell, cofounder of WRM Media, a global email vendor and list broker based in the UK, discusses current trends in email marketing in Britain and how it compares to the US. http://www.dmnews.com/qa-paul-kemshell-cofounder-wrm-media/article/200999/ Tue, 19 Apr 2011 18:00:00 GMT Paul Kemshell, cofounder of WRM Media, a global email vendor and list broker based in the UK, discusses current trends in email marketing in Britain and how it compares to the US. Direct Marketing News