http://www.dmnews.com/production-&-printing/topic/295/ Articles tagged with Production & Printing from DMNews Digital print production can be a turning point for marketers to increase their competitiveness and grow even while gaining cost savings and a faster ROI on campaigns. http://www.dmnews.com/digital-printing-is-smart-cost-effective/article/149694/ Mon, 28 Sep 2009 00:00:00 GMT Advanced Image Direct (AID) has patented Cloud2Mail, a variable data digital print platform that processes orders from the Web and prints four-color envelopes and letters simultaneously. http://www.dmnews.com/new-vdp-platform-from-advanced-image-direct-integrates-salesforce/article/149773/ Fri, 25 Sep 2009 17:30:00 GMT Local branches of Mail Boxes Etc. and the UPS Store, both UPS companies, are conducting a multifaceted marketing effort to promote online printing services, which allow consumers and businesses to publish documents from the Web. The initiative targets small to midsize businesses. http://www.dmnews.com/ups-store-mail-boxes-etc-conduct-localized-effort-to-promote-web-printing-service/article/149443/ Tue, 22 Sep 2009 14:50:34 GMT FedEx Office has completed the rollout of its Design & Print Center platform, which was announced in May. Working with commercial printer VistaPrint, FedEx Office has created a digital self-service tool for small business owners to create and order custom business cards, letterhead and marketing collateral. The service is available in the more than 1,100 FedEx Office stores either via an in-store kiosk or from the computer terminals available for customer use. http://www.dmnews.com/national-rollout-of-fedex-office-print-platform-completed/article/149355/ Mon, 21 Sep 2009 14:26:24 GMT Looking to improve its position in the direct mail, transactional and transpromo markets, HP announced a technology alliance with RR Donnelley last week to develop digital printing solutions for inkjet-based digital presses. http://www.dmnews.com/hp-and-rrd-partner-on-digital-inkjet-initiatives/article/148746/ Mon, 14 Sep 2009 00:00:00 GMT HP and Pitney Bowes announced an alliance at the Print 09 trade show on September 11 through which Pitney will manage sales of the HP Inkjet Web Press for the transactional and trans-promotional print markets. Pitney will offer the product as part of the Pitney Bowes IntelliJet Printing System, which is used by large volume mailers. The system includes the HP T300 Color Inkjet engine, a high-speed Pitney Bowes mail finishing system, and a single service and support team. http://www.dmnews.com/hp-and-pitney-bowes-partner-to-offer-integrated-print-and-mail-system/article/148728/ Fri, 11 Sep 2009 16:40:20 GMT Vertis Communications named Kathy Calta its first CMO, effective September 1. She most recently served as partner at interactive agency Rosetta. The goal of creating the position, Calta said, is to help the company work more closely with its clients. http://www.dmnews.com/vertis-appoints-calta-first-cmo/article/148381/ Tue, 08 Sep 2009 19:00:00 GMT HP has announced a series of relationships with marketers anxious to reach consumers with material they can print at home. In addition, HP has launched the HP APP Studio, a Web site where consumers can access print applications that connect a printer to the Web, without the need for a computer, so they can print movie tickets, coupons and other content. http://www.dmnews.com/hp-helps-marketers-reach-consumers-printers-directly/article/148379/ Tue, 08 Sep 2009 17:08:02 GMT The rush to stand out in the mailbox, as well as advances in mail technology, has led some marketers to consider larger mailers. But are they worth it? Two experts examine options. http://www.dmnews.com/do-oversize-postcards-add-value-to-mailings/article/147321/ Mon, 31 Aug 2009 00:00:00 GMT Some marketers don't always understand how sophisticated variable data printing can be, because they haven't used it extensively. Four experts discuss what VDP offers to help smooth out the learning curve. http://www.dmnews.com/vdps-evolution-leads-to-many-new-options/article/141537/ Mon, 17 Aug 2009 00:00:00 GMT