http://www.dmnews.com/acquisitions/topic/272/ Articles tagged with Acquisitions from DMNews Alliance Data-owned company LoyaltyOne has acquired a 29% stake in CBSM, Companhia Brasileria De Servicos De Marketing, which operates Brazil-based loyalty program Dotz. Terms of the agreement, which was signed in early October, were not disclosed. http://www.dmnews.com/loyaltyone-nabs-stake-in-brazilian-loyalty-firm/article/155747/ Mon, 19 Oct 2009 17:05:10 GMT Razorfish is now officially a part of the Publicis Groupe, making Publicis the largest digital advertising company in the world. After acquiring the agency from Microsoft for $286.8 million in cash this summer, the deal is now complete. http://www.dmnews.com/publicis-razorfish-deal-closes/article/152250/ Wed, 14 Oct 2009 10:16:59 GMT Reynolds DeWalt acquired RiverView Marketing Consultants, a direct marketing services company, effective October 5. Reynolds DeWalt, a multichannel agency, made the acquisition to boost its direct mailing capabilities, particularly in database management and analytics services for mail campaigns, in which RiverView specialized. http://www.dmnews.com/reynolds-dewalt-acquires-riverview-to-boost-direct-mail-capabilities/article/151624/ Tue, 06 Oct 2009 17:32:53 GMT Acxiom announced September 23 that it will acquire Direct Marketing Services, which has offices in Saudi Arabia and the United Arab Emirates, to extend the data marketing agency's footprint into the Middle East-North Africa (MENA) region. Financial terms of the deal, which is expected to close by the end of next month, were not disclosed. http://www.dmnews.com/acxiom-acquires-dms-expands-into-middle-east-north-africa-region/article/149520/ Wed, 23 Sep 2009 15:58:23 GMT Software company Intuit agreed this week to purchase online personal finance firm Mint.com in a cash transaction valued at approximately $170 million. The deal is expected to be completed in the fourth quarter. http://www.dmnews.com/inuit-to-acquire-mintcom-for-170-million/article/149119/ Thu, 17 Sep 2009 16:30:00 GMT One to One Interactive, a digital marketing firm based in Boston, has acquired Reno, NV-based agency Twelve Horses. Terms of the deal, announced September 14, were not disclosed. One to One will add Twelve Horses' Reno, NV, and Salt Lake City offices to its Charlestown, MA headquarters. http://www.dmnews.com/one-to-one-interactive-acquires-twelve-horses/article/148924/ Mon, 14 Sep 2009 14:31:03 GMT Indianapolis-based e-mail service provider ExactTarget is expanding into the UK market through the acquisition of Keymail Marketing. Terms of the deal were not disclosed. The acquisition, announced September 8, comes four months after ExactTarget received $70 million in venture capital funding, which it said it would use to expand its international presence. http://www.dmnews.com/exacttarget-acquires-keymail-marketing-to-expand-into-uk-market/article/148337/ Tue, 08 Sep 2009 12:19:50 GMT Yahoo announced on August 25 it has agreed to acquire Maktoob.com, a Dubai-based online community with more than 16.5 million users. Financial terms of the deal were not disclosed. The deal combines Yahoo's products with Maktoob's local online content that caters to the Arab world. The combined audiences also give advertisers greater reach. http://www.dmnews.com/yahoo-acquires-maktoob/article/147252/ Tue, 25 Aug 2009 14:28:04 GMT Cooperative marketing -- advertising and promotional programs in which a manufacturer supports the advertising efforts of a retailer -- has seen extensive success in the offline realm. However, considering the sheer mass of audience data and publisher complexity involved, aggregating and using this data in a meaningful way has been nearly impossible to date. Today, technology has finally caught up to the market need for digital co-op marketing. http://www.dmnews.com/its-time-for-digital-co-op-marketing/article/147157/ Tue, 25 Aug 2009 04:30:00 GMT Teen mall-based retailer Charlotte Russe Holding Inc. has entered into a definitive agreement to be acquired and taken private by private equity firm Advent International Corp. for approximately $380 million. The price represents a 26.9% premium over the closing cost of Charlotte Russe's shares on August 21, the last trading day before the deal was announced. http://www.dmnews.com/advent-to-acquire-charlotte-russe/article/147160/ Mon, 24 Aug 2009 23:48:00 GMT