
    <rss version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd">
      <channel>
        <title>Latest articles by Jeffrey	    K. Rohrs from Direct Marketing News</title>
        <link>http://www.dmnews.com/jeffrey----k-rohrs/author/356/</link>
        <description>Latest articles by Jeffrey	    K. Rohrs from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
        <itunes:owner>
            <itunes:name></itunes:name>
            <itunes:email>web@haymarketmedia.com</itunes:email>
        </itunes:owner>
        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
        </itunes:category> 
        <itunes:image href='http://media.dmnews.com/images/2010/09/20/dmn_mobilelogo_91310_119453.gif'></itunes:image>
        <itunes:explicit>no</itunes:explicit>
  
        <item>
          <title>Five misconceptions your C-suite has about e-mail </title>
          <description>It&apos;s 10am. Do you know where your executives are? If not, rest assured that I do know one place that they aren&apos;t. They aren&apos;t somewhere talking about the finer points of your e-mail marketing strategy and how it plays an integral role in customer retention and loyalty.</description>
          <link>http://www.dmnews.com/five-misconceptions-your-c-suite-has-about-e-mail/article/123319/</link>
          <pubDate>Tue, 23 Dec 2008 17:16:10 GMT</pubDate>
          <itunes:summary>It&apos;s 10am. Do you know where your executives are? If not, rest assured that I do know one place that they aren&apos;t. They aren&apos;t somewhere talking about the finer points of your e-mail marketing strategy and how it plays an integral role in customer retention and loyalty.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
        </item>
  
      </channel>
    </rss>  
  