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        <title>Latest articles by Josh Aberant from Direct Marketing News</title>
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        <description>Latest articles by Josh Aberant from Direct Marketing News</description>
        <itunes:author>Direct Marketing News</itunes:author>
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            <itunes:email>web@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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          <title>Banes of deliverability: data source&apos;s role in e-mail bounces</title>
          <description>In my earlier article in the banes of deliverability series, we focused on ways to improve e-mail deliverability by avoiding customer complaints. But complaints aren&apos;t the only obstacle on the path to making sure that your message gets in front of its intended audience — the infamous e-mail bounce is another.</description>
          <link>http://www.dmnews.com/banes-of-deliverability-data-sources-role-in-e-mail-bounces/article/110854/</link>
          <pubDate>Tue, 03 Jun 2008 19:52:00 GMT</pubDate>
          <itunes:summary>In my earlier article in the banes of deliverability series, we focused on ways to improve e-mail deliverability by avoiding customer complaints. But complaints aren&apos;t the only obstacle on the path to making sure that your message gets in front of its intended audience — the infamous e-mail bounce is another.</itunes:summary>
          <itunes:author>Direct Marketing News</itunes:author>
          
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