http://www.dmnews.com/al-urbanski/author/1444/ Latest articles by Al Urbanski from Direct Marketing News Direct Marketing News web@haymarketmedia.com no A former Deputy Director of the FTC unit, Jessica Rich helped craft child privacy rules and is expected to keep the pressure on marketers over privacy issues. http://www.dmnews.com/privacy-advocate-named-to-lead-consumer-protection-bureau/article/299438/ Wed, 19 Jun 2013 20:40:32 GMT A former Deputy Director of the FTC unit, Jessica Rich helped craft child privacy rules and is expected to keep the pressure on marketers over privacy issues. Direct Marketing News Do you park half-baked ideas on your Facebook page? Jump right in on breaking news events? Talk about yourself too much? STOP... and read this list first. http://www.dmnews.com/10-social-marketing-no-nos-for-modern-marketers/article/298992/ Mon, 17 Jun 2013 15:43:59 GMT Do you park half-baked ideas on your Facebook page? Jump right in on breaking news events? Talk about yourself too much? STOP... and read this list first. Direct Marketing News A new study looks at how consumers' inward motivations, not their demographic conditions, affect their purchase behavior. http://www.dmnews.com/consumers-have-an-attitude/article/298700/ Thu, 13 Jun 2013 21:11:23 GMT A new study looks at how consumers' inward motivations, not their demographic conditions, affect their purchase behavior. Direct Marketing News A panel of experts agrees (and a new study confirms): Marketers need to take a chill pill when it comes to defining the commercial role of social media. http://www.dmnews.com/is-social-media-just-waiting-to-become-the-new-email/article/298603/ Thu, 13 Jun 2013 14:03:48 GMT A panel of experts agrees (and a new study confirms): Marketers need to take a chill pill when it comes to defining the commercial role of social media. Direct Marketing News The video conferencing company repositions itself for a new age with its first truly integrated marketing program. http://www.dmnews.com/yorktel-fine-tunes-a-new-picture/article/297320/ Tue, 11 Jun 2013 17:12:30 GMT The video conferencing company repositions itself for a new age with its first truly integrated marketing program. Direct Marketing News The credit union markets to its military members through contact center agents armed with customer data. http://www.dmnews.com/navy-federal-heeds-the-call/article/296680/ Thu, 06 Jun 2013 17:08:27 GMT The credit union markets to its military members through contact center agents armed with customer data. Direct Marketing News The mobile piranha eats up three quarters of all smartphone minutes spent connecting with retailers, according to a new study. http://www.dmnews.com/in-mobile-retail-its-amazon-and-everybody-else/article/296580/ Thu, 06 Jun 2013 13:25:14 GMT The mobile piranha eats up three quarters of all smartphone minutes spent connecting with retailers, according to a new study. Direct Marketing News Fewer than 10% of purchasing executives trust content from vendors, a new study says. http://www.dmnews.com/b2b-marketers-get-an-f-for-content/article/296517/ Wed, 05 Jun 2013 19:42:09 GMT Fewer than 10% of purchasing executives trust content from vendors, a new study says. Direct Marketing News The company sounds a clarion call for marketing automation with the $2.5 billion cash deal. http://www.dmnews.com/salesforcecom-agrees-to-acquire-exacttarget-for-25b/article/296329/ Tue, 04 Jun 2013 18:21:27 GMT The company sounds a clarion call for marketing automation with the $2.5 billion cash deal. Direct Marketing News Creativity in the age of marketing accountability. http://www.dmnews.com/measuring-the-wow/article/295083/ Sat, 01 Jun 2013 04:00:00 GMT Creativity in the age of marketing accountability. Direct Marketing News