http://www.dmnews.com/toni-knight/author/144/ Latest articles by Toni Knight from Direct Marketing News Direct Marketing News web@haymarketmedia.com no It's no secret technology is having a sweeping effect on DRTV. We are seeing large growth of new platforms, viewer interactivity is reaching exciting levels and new features including broadband, mobile, VOD and DVR are transforming how, when and where the audience gets its entertainment, news and information. http://www.dmnews.com/technology-offers-potential-for-growth/article/100129/ Fri, 21 Dec 2007 05:00:00 GMT It's no secret technology is having a sweeping effect on DRTV. We are seeing large growth of new platforms, viewer interactivity is reaching exciting levels and new features including broadband, mobile, VOD and DVR are transforming how, when and where the audience gets its entertainment, news and information. Direct Marketing News